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产品与营销 | Agent Skills

产品与营销

产品与营销类技能覆盖产品探索、定位、增长、内容、客户旅程和营销活动。

目录快照：2026 年 11 月 2 日

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本类全部技能

aaron-he-zhu/aaron-marketing-skills

目录来源: Marketing
来源文档: https://github.com/aaron-he-zhu/aaron-marketing-skills/blob/main/README.md

功能简介: 在一个共享合同下涵盖SEO/GEO、影响力营销、付费广告和电子邮件的69种营销技能，配备5个基于基准的审计门槛（CORE-EEAT、CITE、C³、ROAS、SEND）和无钥匙数据连接器。

适用时机: 当任务需要本目录条目中描述的能力时使用：在一个共享合同中涵盖SEO/GEO、影响力者、付费广告和电子邮件的69项营销技能，配备5个基于基准的审计门槛（CORE-EEAT、CITE、C³、ROAS、SEND）和无钥匙数据连接器。

来源目录没有单独说明触发条件；此处的适用时机是根据公开功能简介归纳的。

来源技能章节菜单:

  • Aaron Marketing Skills
  • Contents
  • Install
  • AI Staff — 8 named bots
  • First run
  • Skill Dashboard
  • Skill catalog
  • Narrative — TALE (16) · 📖 Discipline guide
  • SEO/GEO — SITE (16) · 📖 Discipline guide
  • Social — ECHO (16) · 📖 Discipline guide
  • Email — SEND (16) · 📖 Discipline guide
  • Paid Ads — ROAS (16) · 📖 Discipline guide
  • Influencer — STAR (16) · 📖 Discipline guide
  • Launch — RAMP (16) · 📖 Discipline guide
  • Protocol layer (8)
  • Commands

此目录条目指向一个技能集合。扫描来源仓库发现 120 个不重复的技能文件路径。

部分成员: ad-account-auditor · conversion-signal-qa · conversion-value-mapper · placement-exclusion-manager · ad-creative-builder · ad-test-designer · bid-strategy-planner · landing-experience-checker
更多成员请查看来源仓库。

addyosmani/seo

目录来源: Skills by - Google Chrome team - Addy Osmani (Web Quality)
来源文档: https://github.com/addyosmani/web-quality-skills/blob/main/skills/seo/SKILL.md

功能简介: 搜索引擎优化、可爬行性和结构化数据

适用时机: 在被要求“改进SEO”、“优化搜索”、“修复元标签”、“添加结构化数据”、“网站地图优化”或“搜索引擎优化”时使用。

来源技能章节菜单:

  • SEO optimization
  • Evidence-led audit workflow
  • Technical SEO
  • Crawlability
  • XML sitemap
  • URL structure
  • HTTPS & security
  • On-page SEO
  • Title tags
  • Meta descriptions
  • Heading structure
  • Image SEO
  • Internal linking
  • Structured data (JSON-LD)
  • Agentic browsing and AI discoverability
  • Crawler controls are product-specific

AgriciDaniel/claude-seo

目录来源: Marketing
来源文档: https://github.com/AgriciDaniel/claude-seo/blob/main/README.md

功能简介: 用于全面网站分析和优化的一致性SEO技能

适用时机: 当任务需要此目录条目中描述的能力时使用：用于全面网站分析和优化的一致性SEO技能

来源目录没有单独说明触发条件；此处的适用时机是根据公开功能简介归纳的。

来源技能章节菜单:

  • See it in action
  • Real results
  • Meet the team
  • Commands
  • Pricing
  • How an audit works
  • Install
  • FAQ
  • Extensions
  • Star history
  • More from the same family
  • License and contributing
  • Author

此目录条目指向一个技能集合。扫描来源仓库发现 33 个不重复的技能文件路径。

部分成员: seo-ahrefs · seo-image-gen · seo-bing · seo-dataforseo · seo-firecrawl · seo-matomo · seo-profound · seo-seranking
更多成员请查看来源仓库。

AIDevGTM/gtm-cofounder

目录来源: Marketing
来源文档: https://github.com/AIDevGTM/gtm-cofounder/blob/main/README.md

功能简介: 18项适合独创技术创始人进入市场的必备技能：定位、首批用户、上线、定价和由创始人主导的销售；基于Adam Frankl和Jakub Czakon的理论

适用时机: 当任务需要本目录条目中描述的能力时使用：18项面向市场的技能，适用于单人技术创始人：定位、第一批用户、发布、定价和由创始人主导的销售；基于Adam Frankl和Jakub Czakon的理论

来源目录没有单独说明触发条件；此处的适用时机是根据公开功能简介归纳的。

来源技能章节菜单:

  • The GTM Co-Founder
  • For whoever is carrying the go-to-market, often alone.
  • See it in action
  • Get your GTM diagnosis in 15 minutes
  • Other ways to install
  • The skills
  • 0 · Start here: brief, research, then plan (do this first)
  • Runs throughout (a gate, not a step)
  • 1 · Figure out who it’s for
  • 2 · Say it so it lands
  • 3 · Get your first users
  • 4 · Keep it going
  • What’s inside each skill
  • Where this comes from
  • When you don’t want to do it alone
  • Contributing

此目录条目指向一个技能集合。扫描来源仓库发现 20 个不重复的技能文件路径。

部分成员: 00-start-here · 01-strategy-and-roadmap · 02-who-is-this-for · 03-talk-to-users · 04-positioning-and-story · 05-beyond-the-wrapper · 06-value-prop-that-converts · 07-the-homepage
更多成员请查看来源仓库。

BrianRWagner/ai-marketing-claude-code-skills

目录来源: Marketing
来源文档: https://github.com/BrianRWagner/ai-marketing-claude-code-skills/blob/main/README.md

功能简介: 17种用于冷接触、主页审计、社交卡等营销框架

适用时机: 当任务需要此目录条目中描述的能力时使用：17种用于冷接触、首页审计、社交卡等的工作营销框架

来源目录没有单独说明触发条件；此处的适用时机是根据公开功能简介归纳的。

来源技能章节菜单:

  • AI Marketing Skills for Claude Code
  • What Are Agent Skills?
  • Quick Install (Claude Code)
  • Available Skills
  • Strategy & Positioning
  • Content & Authority
  • Research & Intelligence
  • Conversion & Sales
  • Productivity & Operations
  • Installation
  • Quick Install (any platform)
  • Platform Support
  • List Available Skills
  • Convert to Platform Format
  • Compatibility
  • 🔥 Premium Skills (Gumroad)

此目录条目指向一个技能集合。扫描来源仓库发现 23 个不重复的技能文件路径。

部分成员: ai-discoverability-audit · case-study-builder · cold-outreach-sequence · content-idea-generator · daily-briefing-builder · de-ai-ify · go-mode · homepage-audit
更多成员请查看来源仓库。

coreyhaines31/ab-testing

目录来源: Marketing Skills by Corey Haines
来源文档: https://github.com/coreyhaines31/marketingskills/blob/main/skills/ab-testing/SKILL.md

功能简介: 为任何数字体验计划和实施A/B测试或实验

适用时机: 当用户提及“A/B测试”、“分组测试”、“实验”、“测试此更改”、“变体副本”、“多变量测试”、“假设”、“我应该测试这个”、“哪个版本更好”、“测试两个版本”、“统计显著性”、“我应该运行这个测试多久”、“增长实验”、“实验速度”、“实验待处理任务”、“ICE分数”、“实验计划”或“实验操作手册”时使用。当有人比较两种方法并希望衡量哪种表现更好，或希望建立系统化的实验实践时，请使用此词。如需跟踪实施情况，请参阅分析。关于页面

来源技能章节菜单:

  • A/B Test Setup
  • Initial Assessment
  • Core Principles
  • 1. Start with a Hypothesis
  • 2. Test One Thing
  • 3. Statistical Rigor
  • 4. Measure What Matters
  • Hypothesis Framework
  • Structure
  • Example
  • Test Types
  • Sample Size
  • Quick Reference
  • Metrics Selection
  • Primary Metric
  • Secondary Metrics

coreyhaines31/ad-creative

目录来源: Marketing Skills by Corey Haines
来源文档: https://github.com/coreyhaines31/marketingskills/blob/main/skills/ad-creative/SKILL.md

功能简介: 生成和迭代广告创意，包括标题、描述和主要文本

适用时机: 当用户提到“广告文案变体”、“广告创意”、“生成标题”、“RSA标题”、“批量广告文案”、“创意测试”、“帮我写一些广告”、“Facebook广告文案”、“Google广告标题”、“LinkedIn广告文本”、“静态广告”、“广告模板”、“iMessage广告”、“ChatGPT广告”、“创意策略”、“创意路线图”、“创意复古”、“吸引力写作”、“创意审核页面”、“动态视频广告”、“无脸视频广告”、“UGC广告”、“绿幕广告”、“TikTok/Reels广告格式”、“Meta广告格式等级列表”或“创意格式分类”时使用。使用它以大规模生成或迭代广告文案。文案避免使用AI的提示，例如“这不是X”，

来源技能章节菜单:

  • Ad Creative
  • Before Starting
  • 1. Platform & Format
  • 2. Product & Offer
  • 3. Audience & Intent
  • 4. Performance Data (if iterating)
  • 5. Constraints
  • How This Skill Works
  • Mode 1: Generate from Scratch
  • Mode 2: Iterate from Performance Data
  • Mode 3: Scaled Static Batches (Grounded)
  • Mode 4: Creative Strategy Loop
  • Grounded Inputs
  • Platform Specs
  • Google Ads (Responsive Search Ads)
  • Meta Ads (Facebook/Instagram)

coreyhaines31/ads

目录来源: Marketing Skills by Corey Haines
来源文档: https://github.com/coreyhaines31/marketingskills/blob/main/skills/ads/SKILL.md

功能简介: 在Google、Meta、LinkedIn等平台上创建和优化付费广告活动

适用时机: 当用户提及“PPC”、“付费媒体”、“ROAS”、“CPA”、“广告活动”、“定向回击”、“受众定向”、“Google Ads”、“Facebook 广告”、“LinkedIn 广告”、“广告预算”、“点击成本”、“广告支出”、“我应该投放广告吗”、“ABM”、“基于账户的营销”、“B2B 广告”、“潜在客户质量”、“负面关键词”、“Performance Max”、“思想领袖广告”、“我应该何时停止投放广告”、“搜索词报告”、“浪费的支出”或“此活动是否有效”时使用。请用于活动策略、受众定向、竞标和优化。如需批量生成和迭代广告创意，请参阅 ad-creative。如需落地页优化，s

来源技能章节菜单:

  • Paid Ads
  • Before Starting
  • 1. Campaign Goals
  • 2. Product & Offer
  • 3. Audience
  • 4. Current State
  • Reference Routing
  • Platform Selection Guide
  • Campaign Structure Best Practices
  • Account Organization
  • Naming Conventions
  • Budget Allocation
  • Ad Copy Frameworks
  • Key Formulas
  • Audience Understanding & Targeting
  • Platform-by-platform: where to apply audience knowledge

coreyhaines31/ai-seo

目录来源: Marketing Skills by Corey Haines
来源文档: https://github.com/coreyhaines31/marketingskills/blob/main/skills/ai-seo/SKILL.md

功能简介: 优化内容以出现在人工智能生成的答案和大型语言模型（LLM）搜索结果中

适用时机: 当用户提到“AI SEO”、“AEO”、“GEO”、“LLMO”、“答案引擎优化”、“生成式引擎优化”、“LLM优化”、“AI概述”、“优化为ChatGPT”、“优化为Perplexity”、“AI引用”、“AI可见性”、“零点击搜索”、“我如何出现在AI答案中”、“LLM提及”、“优化为Claude/Gemini”、“llms.txt”、“llms-full.txt”、“OKF”、“开放知识格式”、“知识捆绑包”、“可供代理阅读的网站”、“代理准备度”、“我的网站是否已准备好代理使用”、“WebMCP”、“列表文章对AI仍然有效吗”、“ChatGPT停止引用比较页面了”、“LLM如何看待我们的品牌”、“LinkedIn f”时使用。

来源技能章节菜单:

  • AI SEO
  • Reference Routing
  • Before Starting
  • 1. Current AI Visibility
  • 2. Content & Domain
  • 3. Goals
  • 4. Competitive Landscape
  • How AI Search Works
  • The AI Search Landscape
  • Key Difference from Traditional SEO
  • Google’s Official Stance vs. Multi-Platform Reality
  • Query Fan-Out (Google AI Search)
  • AI Visibility Audit
  • Step 1: Check AI Answers for Your Key Queries
  • Step 2: Analyze Citation Patterns
  • Step 3: Content Extractability Check

coreyhaines31/analytics

目录来源: Marketing Skills by Corey Haines
来源文档: https://github.com/coreyhaines31/marketingskills/blob/main/skills/analytics/SKILL.md

功能简介: 设置和审计分析跟踪和测量管道

适用时机: 当用户提到“设置跟踪”、“GA4”、“Google Analytics”、“事件跟踪”、“UTM参数”、“标签管理器”、“GTM”、“分析实施”、“跟踪计划”、“我该如何衡量这一点”、“Mixpanel”、“Segment”、“我的事件是否触发”、“或分析无法正常运行”时使用。无论有人询问如何判断某项功能是否正常运行，或想要衡量营销成果时，都请使用此术语。如需将转化数据导入广告平台（像素、转化标签、CAPI、服务器端）并验证其是否已到达，请参阅转化跟踪。如需选择归因模型、比较多触控/MMM/增量模型，或协调冲突

来源技能章节菜单:

  • Analytics Tracking
  • Initial Assessment
  • Core Principles
  • 1. Track for Decisions, Not Data
  • 2. Start with the Questions
  • 3. Name Things Consistently
  • 4. Maintain Data Quality
  • 5. Compute, Don’t Eyeball
  • 6. Match Observation Windows
  • 7. Recommend Against the Stated Goal
  • Tracking Plan Framework
  • Structure
  • Event Types
  • Event Naming Conventions
  • Recommended Format: Object-Action
  • Best Practices

coreyhaines31/churn-prevention

目录来源: Marketing Skills by Corey Haines
来源文档: https://github.com/coreyhaines31/marketingskills/blob/main/skills/churn-prevention/SKILL.md

功能简介: 构建取消流程，保存优惠，并恢复失败的付款

适用时机: 当用户提及“用户流失”、“取消流量”、“退出服务”、“保存优惠”、“催收”、“付款恢复失败”、“挽回用户”、“用户留存”、“退出调查”、“暂停订阅”、“非自愿用户流失”、“用户不断取消订阅”、“用户流失率过高”、“我该如何留住用户”或“客户正在离开”时使用。当有人正在失去订阅用户或希望构建系统来防止这种情况时，请使用此术语。关于取消后挽回用户邮件序列，请参阅 emails。关于应用内升级付费墙，请参阅 paywalls。

来源技能章节菜单:

  • Churn Prevention
  • Before Starting
  • 1. Current Churn Situation
  • 2. Billing & Platform
  • 3. Product & Usage Data
  • 4. Constraints
  • How This Skill Works
  • Cancel Flow Design
  • The Cancel Flow Structure
  • Exit Survey Design
  • Dynamic Save Offers
  • Save Offer Types
  • Cancel Flow UI Patterns
  • Churn Prediction & Proactive Retention
  • Risk Signals
  • Health Score Model

coreyhaines31/cold-email

目录来源: Marketing Skills by Corey Haines
来源文档: https://github.com/coreyhaines31/marketingskills/blob/main/skills/cold-email/SKILL.md

功能简介: 编写能够转化B2B冷邮件和跟进流程

适用时机: 使用时，当用户提及“冷邮件”、“冷接触”、“主动出击”、“潜在客户邮件”、“SDR邮件”、“跟进序列”、“无人回复”、“邮件送达率”、“发送域名”、“热身收件箱”、“LinkedIn接触”、“联系请求消息”、“多渠道序列”、“节奏”、“冷呼叫”、“语音信箱”、“处理回复”、“AI SDR”、“拆解接触”、“或产品驱动的主动出击”时。从二级域名发送，先验证列表，关闭打开跟踪，并在潜在客户回复时停止每个渠道。复制时避免AI提示“这不是X，而是Y”等信息泄露。用于构建列表和账户研究，

来源技能章节菜单:

  • Cold Email Writing
  • Before Writing
  • Writing Principles
  • Write like a peer, not a vendor
  • Every sentence must earn its place
  • Personalization must connect to the problem
  • Lead with their world, not yours
  • One ask, low friction
  • Voice & Tone
  • Structure
  • Subject Lines
  • Follow-Up Sequences
  • Before You Send
  • Beyond Email
  • When They Reply
  • Quality Check

coreyhaines31/competitors

目录来源: Marketing Skills by Corey Haines
来源文档: https://github.com/coreyhaines31/marketingskills/blob/main/skills/competitors/SKILL.md

功能简介: 为SEO创建竞争对手比较和替代的登陆页面

适用时机: 当用户提及“替代页面”、“vs页面”、“竞争对手比较”、“比较页面”、“[产品] vs [产品]”、“[产品]替代方案”、“竞争性落地页”、“我们如何与X进行比较”、“竞争对手拆解”、“审计我们的竞争对手页面”、“我们的比较页面是否过时”、“竞争性资产审计”时使用。适用于任何将您的产品与竞争对手进行定位的内容。涵盖四个格式：单数替代方案、复数替代方案、您与竞争对手、以及竞争对手与竞争对手。用于审计现有陈述（不涉及从头开始研究竞争对手，而这属于竞争对手分析；

来源技能章节菜单:

  • Competitor & Alternative Pages
  • Initial Assessment
  • Core Principles
  • 1. Honesty Builds Trust
  • 2. Depth Over Surface
  • 3. Help Them Decide
  • 4. Modular Content Architecture
  • 5. Evidence Discipline
  • Page Formats
  • Format 1: [Competitor] Alternative (Singular)
  • Format 2: [Competitor] Alternatives (Plural)
  • Format 3: You vs [Competitor]
  • Format 4: [Competitor A] vs [Competitor B]
  • Essential Sections
  • TL;DR Summary
  • Paragraph Comparisons

coreyhaines31/content-strategy

目录来源: Marketing Skills by Corey Haines
来源文档: https://github.com/coreyhaines31/marketingskills/blob/main/skills/content-strategy/SKILL.md

功能简介: 制定内容策略，并决定哪些主题和格式应优先考虑

适用时机: 当用户提到“内容策略”、“我应该写什么”、“内容创意”、“博客策略”、“主题集群”、“内容规划”、“编辑日历”、“内容营销”、“内容路线图”、“我应该创作什么内容”、“博客主题”、“内容支柱”或“我不知道该写什么”时使用。无论有人需要帮助决定要制作哪些内容，还是仅仅需要帮助写作，都请使用此词。如需撰写单个文章，请参阅“文案写作”。如需进行针对搜索引擎优化（SEO）的审计，请参阅“SEO审计”。如需具体了解社交媒体内容，请参阅“社交媒体”。

来源技能章节菜单:

  • Content Strategy
  • Before Planning
  • 1. Business Context
  • 2. Customer Research
  • 3. Current State
  • 4. Competitive Landscape
  • Treat Content Like a Product
  • Searchable vs Shareable
  • When Writing Searchable Content
  • When Writing Shareable Content
  • Content Types
  • Searchable Content Types
  • Shareable Content Types
  • Link-Earning Formats
  • Content Pillars and Topic Clusters
  • How to Identify Pillars

coreyhaines31/copy-editing

目录来源: Marketing Skills by Corey Haines
来源文档: https://github.com/coreyhaines31/marketingskills/blob/main/skills/copy-editing/SKILL.md

功能简介: 编辑和改进现有营销文案，以提高清晰度和影响力

适用时机: 当用户提到“编辑此版本”、“审查我的版本”、“复制反馈”、“校对”、“打磨此内容”、“让它更好”、“复制检查”、“收紧此内容”、“这读起来很生硬”、“清理此文本”、“太啰嗦”、“精炼信息”、“刷新此内容”、“更新此页面”、“此内容过时”、“内容审计”、“这听起来像AI”、“AI废话”、“清理AI废话”或“让它听起来更像人类”时使用。当用户已经有文本，但希望改进或刷新，而不是从头重新撰写时使用此词。每次编辑都会消除AI提示，例如“这不是X，而是Y”、“没有X，没有Y，没有Z”的列表等。

来源技能章节菜单:

  • Copy Editing
  • Core Philosophy
  • The Seven Sweeps Framework
  • Sweep 1: Clarity
  • Sweep 2: Voice and Tone
  • Sweep 3: So What
  • Sweep 4: Prove It
  • Sweep 5: Specificity
  • Sweep 6: Heightened Emotion
  • Sweep 7: Zero Risk
  • Expert Panel Scoring
  • How It Works
  • Recommended Expert Panels
  • Scoring Rubric
  • When to Use
  • Quick-Pass Editing Checks

coreyhaines31/copywriting

目录来源: Marketing Skills by Corey Haines
来源文档: https://github.com/coreyhaines31/marketingskills/blob/main/skills/copywriting/SKILL.md

功能简介: 为登陆页面、主页和广告撰写和重写营销文案

适用时机: 当用户说“为……写稿”、“改进这段文字”、“重写此页面”、“营销文案”、“标题帮助”、“CTA文案”、“价值主张”、“品牌口号”、“主角部分文案”、“这段文字很弱”、“这听起来像AI”、“AI垃圾文案”、“让它听起来更人性化”或“帮我描述我的产品”时使用。草稿中绝不使用“它不是X，而是Y”、“没有X，就没有Y，没有Z”之类的AI提示语，也不使用列举式或拖延至多余逗号子句的句子。关于电子邮件文案，请参阅电子邮件。关于弹出窗口文案，请参阅弹出窗口。关于编辑现有文案，请参阅文案编辑。关于文案下方的优惠（奖励、保证、价值定位），请参阅优惠。Cla

来源技能章节菜单:

  • Copywriting
  • Before Writing
  • 1. Page Purpose
  • 2. Audience
  • 3. Product/Offer
  • 4. Context
  • Diagnose the Situation First
  • Drafting Protocol
  • Copywriting Principles
  • Clarity Over Cleverness
  • Benefits Over Features
  • Specificity Over Vagueness
  • Customer Language Over Company Language
  • One Idea Per Section
  • Claims Must Be Supportable — and Declines Must Name Their Unlock
  • Writing Style Rules

coreyhaines31/cro

目录来源: Marketing Skills by Corey Haines
来源文档: https://github.com/coreyhaines31/marketingskills/blob/main/skills/cro/SKILL.md

功能简介: 提高任何营销页面或表单的转化率，包括主页、登陆页面和联系表单

适用时机: 当用户说“CRO”、“转化率优化”、“此页面没有转化”、“提高转化率”、“为什么此页面不工作”、“我的登陆页面很糟糕”、“表单放弃”、“没有人转化”、“转化率低”或“此页面需要改进”时使用。即使用户只是分享了一个URL并请求反馈，也使用此词。关于注册流程，请参阅注册。关于注册后激活，请参阅入职。关于弹出窗口/模态窗口，请参阅弹出窗口。

来源技能章节菜单:

  • Conversion Rate Optimization (CRO)
  • Reference Routing
  • Initial Assessment
  • CRO Analysis Framework
  • 1. Value Proposition Clarity (Highest Impact)
  • 2. Headline Effectiveness
  • 3. CTA Placement, Copy, and Hierarchy
  • 4. Visual Hierarchy and Scannability
  • 5. Trust Signals and Social Proof
  • 6. Objection Handling
  • 7. Friction Points
  • Output Format
  • Quick Wins (Implement Now)
  • High-Impact Changes (Prioritize)
  • Test Ideas
  • Copy Alternatives

coreyhaines31/emails

目录来源: Marketing Skills by Corey Haines
来源文档: https://github.com/coreyhaines31/marketingskills/blob/main/skills/emails/SKILL.md

功能简介: 构建电子邮件序列、滴灌营销活动和生命周期电子邮件流程

适用时机: 当用户提及“电子邮件序列”、“滴灌营销”、“培育序列”、“入职邮件”、“欢迎序列”、“重新参与邮件”、“电子邮件自动化”、“生命周期邮件”、“基于触发器的邮件”、“电子邮件漏斗”、“电子邮件工作流程”、“我应该发送哪些邮件”、“欢迎系列”或“电子邮件发送节奏”时使用。适用于任何多封邮件的自动化流程。邮件应避免使用“这不是X，而是Y”的提示性语句、列举“没有X，就没有Y，也没有Z”的清单，以及虚假的“Re:”主题行。对于冷营销和出站序列，请参阅 cold-email。对于应用内入职，请参阅 onboarding。

来源技能章节菜单:

  • Email Sequence Design
  • Reference Routing
  • Initial Assessment
  • Core Principles
  • 1. One Email, One Job
  • 2. Value Before Ask
  • 3. Relevance Over Volume
  • 4. Clear Path Forward
  • Email Sequence Strategy
  • Sequence Length
  • Timing/Delays
  • Subject Line Strategy
  • Preview Text
  • Sequence Types Overview
  • Welcome Sequence (Post-Signup)
  • Lead Nurture Sequence (Pre-Sale)

coreyhaines31/free-tools

目录来源: Marketing Skills by Corey Haines
来源文档: https://github.com/coreyhaines31/marketingskills/blob/main/skills/free-tools/SKILL.md

功能简介: 计划并构建用于生成潜在客户和SEO价值的免费工具

适用时机: 当用户提到“工程作为营销”、“免费工具”、“营销工具”、“计算器”、“生成器”、“互动工具”、“潜在客户生成工具”、“为潜在客户构建工具”、“免费资源”、“ROI计算器”、“评分工具”、“审计工具”、“我应该构建一个免费工具”或“潜在客户生成工具”时使用。当有人想要构建一些有用的东西并免费提供以吸引潜在客户或获取链接时，请使用此词。对于可下载内容的潜在客户吸引器（电子书、检查清单、模板），请参阅 lead-magnets。

来源技能章节菜单:

  • Free Tool Strategy (Engineering as Marketing)
  • Initial Assessment
  • Core Principles
  • 1. Solve a Real Problem
  • 2. Adjacent to Core Product
  • 3. Simple and Focused
  • 4. Worth the Investment
  • Tool Types Overview
  • Ideation Framework
  • Start with Pain Points
  • Validate the Idea
  • Lead Capture Strategy
  • Gating Options
  • Lead Capture Best Practices
  • SEO Considerations
  • Keyword Strategy

coreyhaines31/launch

目录来源: Marketing Skills by Corey Haines
来源文档: https://github.com/coreyhaines31/marketingskills/blob/main/skills/launch/SKILL.md

功能简介: 计划产品发布、功能发布和市场进入策略

适用时机: 当用户提及“发布”、“Product Hunt”、“功能发布”、“公告”、“上市”、“测试版发布”、“早期访问”、“等候名单”、“产品更新”、“我该如何发布这个”、“网站发布”、“正式上线”、“预发布测试”、“发布检查清单”、“GTM计划”、“我们即将发货”、“变更日志”、“发布说明”或“我们本周发布了什么”时使用。当有人准备公开发布任何内容时，请使用此词。关于发布后的持续营销，请参阅 marketing-ideas。关于即将发布的优惠（奖金、保证、稀缺性、命名），请参阅 offers。

来源技能章节菜单:

  • Launch Strategy
  • Before Starting
  • Core Philosophy
  • The ORB Framework
  • Owned Channels
  • Rented Channels
  • Borrowed Channels
  • Readiness Gate: Are You Ready to Launch?
  • Five-Phase Launch Approach
  • Phase 1: Internal Launch
  • Phase 2: Alpha Launch
  • Phase 3: Beta Launch
  • Phase 4: Early Access Launch
  • Phase 5: Full Launch
  • Product Hunt Launch Strategy
  • Pros

coreyhaines31/marketing-ideas

目录来源: Marketing Skills by Corey Haines
来源文档: https://github.com/coreyhaines31/marketingskills/blob/main/skills/marketing-ideas/SKILL.md

功能简介: 为SaaS产品生成营销策略和营销活动创意

适用时机: 当用户询问“营销创意”、“增长创意”、“如何营销”、“营销策略”、“营销战术”、“推广方式”、“增长思路”、“我还能尝试什么”、“我不知道该如何营销这个”、“进行营销头脑风暴”或“我应该进行哪些营销活动”时使用。每当有人陷入困境或正在寻找如何增长的灵感时，都可以此为起点。如需了解具体的渠道执行方式，请参阅相关技能（广告、社交媒体、电子邮件等）。

来源技能章节菜单:

  • Marketing Ideas for SaaS
  • How to Use This Skill
  • Ideas by Category (Quick Reference)
  • Implementation Tips
  • By Stage
  • By Budget
  • By Timeline
  • Top Ideas by Use Case
  • Need Leads Fast
  • Building Authority
  • Low Budget Growth
  • Product-Led Growth
  • Enterprise Sales
  • Output Format
  • Task-Specific Questions
  • Related Skills

coreyhaines31/marketing-psychology

目录来源: Marketing Skills by Corey Haines
来源文档: https://github.com/coreyhaines31/marketingskills/blob/main/skills/marketing-psychology/SKILL.md

功能简介: 将心理学原理和行为科学应用于复制和设计

适用时机: 当用户提及“心理学”、“认知模型”、“认知偏见”、“说服”、“行为科学”、“为什么人们购买”、“决策”、“消费者行为”、“锚定”、“社会证明”、“稀缺性”、“损失厌恶”、“表述方式”或“轻推”时使用。无论有人想了解或利用人们在营销语境中如何思考和做出决策时，都应使用此术语。如需将心理学应用于特定页面，请参阅 cro；如需了解定价策略，请参阅 pricing；如需了解文案表述方式，请参阅 copywriting。

来源技能章节菜单:

  • Marketing Psychology & Mental Models
  • How to Use This Skill
  • Foundational Thinking Models
  • First Principles
  • Jobs to Be Done
  • Circle of Competence
  • Inversion
  • Occam’s Razor
  • Pareto Principle (80/20 Rule)
  • Local vs. Global Optima
  • Theory of Constraints
  • Opportunity Cost
  • Law of Diminishing Returns
  • Second-Order Thinking
  • Map ≠ Territory
  • Probabilistic Thinking

coreyhaines31/onboarding

目录来源: Marketing Skills by Corey Haines
来源文档: https://github.com/coreyhaines31/marketingskills/blob/main/skills/onboarding/SKILL.md

功能简介: 优化注册后的入职和用户激活，以提高实现价值的时间。

适用时机: 当用户提及“入职流程”、“激活率”、“用户激活”、“首次使用体验”、“空状态”、“入职检查清单”、“顿悟时刻”、“新用户体验”、“用户未激活”、“无人完成设置”、“激活率低”、“用户注册但未使用产品”、“价值落地时间”或“首次使用体验”时使用。当用户正在注册但未留下时，请使用此术语。如需注册/注册优化，请参阅“注册”。如需了解持续的电子邮件序列，请参阅“电子邮件”。

来源技能章节菜单:

  • Onboarding CRO
  • Initial Assessment
  • Core Principles
  • 1. Time-to-Value Is Everything
  • 2. One Goal Per Session
  • 3. Do, Don’t Show
  • 4. Progress Creates Motivation
  • Onboarding Psychology
  • Onboarding Toolkit (10 Components)
  • Defining Activation
  • Find Your Aha Moment
  • Activation Metrics
  • Onboarding Flow Design
  • Immediate Post-Signup (First 30 Seconds)
  • Onboarding Checklist Pattern
  • Empty States

coreyhaines31/paywalls

目录来源: Marketing Skills by Corey Haines
来源文档: https://github.com/coreyhaines31/marketingskills/blob/main/skills/paywalls/SKILL.md

功能简介: 设计和优化升级屏幕、付费墙和增值模态窗口

适用时机: 当用户提及“付费墙”、“升级界面”、“升级模态框”、“增值销售”、“功能门槛”、“将免费用户转为付费用户”、“免费版转为付费版转化”、“试用期到期界面”、“达到限额界面”、“套餐升级提示”、“应用内定价”、“免费用户不会升级”、“试用转为付费用户转化”、“我该如何促使用户付费”、“移动应用付费墙”、“订阅应用付费墙”或“App Store订阅定价”时使用。适用于任何要求用户升级的产品内时刻。与公共定价页面不同（见 cro）——此标签侧重于用户已体验到价值的产品内升级时刻。

来源技能章节菜单:

  • Paywall and Upgrade Screen CRO
  • Initial Assessment
  • Core Principles
  • 1. Value Before Ask
  • 2. Show, Don’t Just Tell
  • 3. Friction-Free Path
  • 4. Respect the No
  • Paywall Trigger Points
  • Feature Gates
  • Usage Limits
  • Trial Expiration
  • Time-Based Prompts
  • Paywall Screen Components
  • Specific Paywall Types
  • Feature Lock Paywall
  • Usage Limit Paywall

coreyhaines31/popups

目录来源: Marketing Skills by Corey Haines
来源文档: https://github.com/coreyhaines31/marketingskills/blob/main/skills/popups/SKILL.md

功能简介: 为转化创建和优化弹出窗口、模态窗口和滑入窗口

适用时机: 当用户提及“退出意图”、“弹出窗口转化”、“模态窗口优化”、“潜在客户捕获弹出窗口”、“电子邮件弹出窗口”、“公告横幅”、“叠加层”、“使用弹出窗口收集电子邮件”、“退出弹出窗口”、“滚动触发器”、“粘性条”或“通知栏”时使用。适用于任何叠加层或中断式转化元素。对于弹出窗口外的表单，请参阅 cro。有关一般页面转化优化，请参阅 cro。

来源技能章节菜单:

  • Popup CRO
  • Initial Assessment
  • Core Principles
  • 1. Timing Is Everything
  • 2. Value Must Be Obvious
  • 3. Respect the User
  • Trigger Strategies
  • Time-Based
  • Scroll-Based
  • Exit Intent
  • Click-Triggered
  • Page Count / Session-Based
  • Behavior-Based
  • Popup Types
  • Email Capture Popup
  • Lead Magnet Popup

coreyhaines31/pricing

目录来源: Marketing Skills by Corey Haines
来源文档: https://github.com/coreyhaines31/marketingskills/blob/main/skills/pricing/SKILL.md

功能简介: 为SaaS产品定义定价、包装和盈利策略

适用时机: 当用户提及“定价”、“定价等级”、“付费试用”、“免费试用”、“包装”、“价格上涨”、“价值指标”、“Van Westendorp”、“支付意愿”、“变现”、“我应该收费多少”、“我的定价错误”、“定价页面”、“年费与月费”、“按座位定价”、“我应该提供免费计划吗”、“定价页面拆解”、“定价页面审计”、“我的定价页面是否可供AI阅读”、“AI能读懂我的定价吗”时使用。当有人正在确定如何收费、如何结构化他们的计划，或想审计定价页面时使用（适用于人类以及用于筛选工具的AI代理）。适用于应用内

来源技能章节菜单:

  • Pricing Strategy
  • Before Starting
  • 1. Business Context
  • 2. Value & Competition
  • 3. Current Performance
  • 4. Goals
  • Pricing Fundamentals
  • The Three Pricing Axes
  • Value-Based Pricing
  • Initial Pricing — “Pick a Price You Can Learn From”
  • The $10 / $100 / $1,000 rule of thumb
  • Avoid the $9 trap
  • “Just charge $50 and see what happens”
  • Value Metrics
  • What is a Value Metric?
  • Common Value Metrics

coreyhaines31/product-marketing

目录来源: Marketing Skills by Corey Haines
来源文档: https://github.com/coreyhaines31/marketingskills/blob/main/skills/product-marketing/SKILL.md

功能简介: 创建和维护产品营销语境文档，以确保信息一致性

适用时机: 当用户提及“产品上下文”、“营销上下文”、“设定上下文”、“定位”、“我的目标受众是谁”、“描述我的产品”、“ICP”、“理想客户画像”、“品牌声音”、“语调”、“品牌指南”、“我们学到了什么”、“记录此学习”或希望避免在营销任务中重复基础信息时使用。在使用其他营销技能之前，在任何新项目的开始使用此功能——它会创建`.agents/product-marketing.md`文件，所有其他技能都会在此文件中引用产品、受众和定位上下文。

来源技能章节菜单:

  • Product Marketing Context
  • Workflow
  • Step 1: Check for Existing Context
  • Step 2: Gather Information
  • Sections to Capture
  • 1. Product Overview
  • 2. Target Audience
  • 3. Personas (B2B only)
  • 4. Problems & Pain Points
  • 5. Competitive Landscape
  • 6. Differentiation
  • 7. Objections & Anti-Personas
  • 8. Switching Dynamics
  • 9. Customer Language
  • 10. Brand Voice
  • 11. Proof Points

coreyhaines31/programmatic-seo

目录来源: Marketing Skills by Corey Haines
来源文档: https://github.com/coreyhaines31/marketingskills/blob/main/skills/programmatic-seo/SKILL.md

功能简介: 为大规模内容生成构建基于SEO的页面模板

适用时机: 当用户提及“程序化SEO”、“模板页面”、“大规模页面”、“目录页面”、“位置页面”、“[关键词] + [城市] 页面”、“比较页面”、“集成页面”、“为SEO创建大量页面”、“pSEO”、“生成100页”、“数据驱动页面”、“模板式登陆页面”或“pSEO用哪个CMS”时使用。当有人希望针对不同的关键词或地点创建大量相似页面时，请使用此术语。如需审计现有SEO问题，请参阅 seo-audit。如需内容战略规划，请参阅 content-strategy。

来源技能章节菜单:

  • Programmatic SEO
  • Initial Assessment
  • Core Principles
  • 1. Unique Value Per Page
  • 2. Proprietary Data Wins
  • 3. Clean URL Structure
  • 4. Genuine Search Intent Match
  • 5. Quality Over Quantity
  • 6. Avoid Google Penalties
  • The 12 Playbooks (Overview)
  • Choosing Your Playbook
  • Implementation Framework
  • 1. Keyword Pattern Research
  • 2. Data Requirements
  • 3. Template Design
  • 4. Internal Linking Architecture

coreyhaines31/referrals

目录来源: Marketing Skills by Corey Haines
来源文档: https://github.com/coreyhaines31/marketingskills/blob/main/skills/referrals/SKILL.md

功能简介: 设计和优化推荐、联盟和口碑营销计划

适用时机: 当用户提及“推荐”、“联盟”、“大使”、“口碑”、“病毒式传播”、“推荐朋友”、“合作伙伴计划”、“推荐奖励”、“如何获取推荐”、“客户推荐客户”、“联盟返利”、“获取更多评价”、“G2评价”、“评价活动”或“回复差评”时使用。当有人希望现有用户或合作伙伴为新客户引流时，请使用此词。如需了解针对发布活动的病毒式传播策略，请参阅发布指南。

来源技能章节菜单:

  • Referral & Affiliate Programs
  • Before Starting
  • 1. Program Type
  • 2. Current State
  • 3. Product Fit
  • 4. Resources
  • Should You Engineer Virality First?
  • Referral vs. Affiliate
  • Customer Referral Programs
  • Affiliate Programs
  • Referral Program Design
  • The Referral Loop
  • Step 1: Identify Trigger Moments
  • Step 2: Design Share Mechanism
  • Step 3: Choose Incentive Structure
  • Program Optimization

coreyhaines31/revops

目录来源: Marketing Skills by Corey Haines
来源文档: https://github.com/coreyhaines31/marketingskills/blob/main/skills/revops/SKILL.md

功能简介: 简化收入运营、潜在客户生命周期和营销到销售的交接流程

适用时机: 当用户提及“RevOps”、“收入运营”、“潜在客户评分”、“外发销售管道阶段”、“潜在客户路由”、“MQL”、“SQL”、“销售管道阶段”、“交易台”、“CRM自动化”、“营销转售入销售”、“数据卫生”、“潜在客户无法进入销售部门”、“销售管道管理”、“潜在客户筛选”或“何时应将营销任务转交给销售”时使用。适用于任何涉及将营销与收入连接起来的系统和流程的内容。关于冷发营销邮件，请参阅 cold-email。关于电子邮件滴灌营销活动，请参阅 emails。关于定价决策，请参阅 pricing。

来源技能章节菜单:

  • RevOps
  • Before Starting
  • Core Principles
  • Single Source of Truth
  • Define Before Automate
  • Measure Every Handoff
  • Revenue Team Alignment
  • Lead Lifecycle Framework
  • Stage Definitions
  • MQL Definition
  • MQL-to-SQL Handoff SLA
  • Lead Scoring
  • Scoring Dimensions
  • Building a Scoring Model
  • Common Scoring Mistakes
  • Lead Routing

coreyhaines31/sales-enablement

目录来源: Marketing Skills by Corey Haines
来源文档: https://github.com/coreyhaines31/marketingskills/blob/main/skills/sales-enablement/SKILL.md

功能简介: 创建演示文稿、单页文档、异议处理文档和演示脚本

适用时机: 当用户提及“销售演示文稿”、“演示文稿”、“一页资料”、“留给客户的资料”、“异议处理”、“针对交易的ROI分析”、“演示脚本”、“演讲稿”、“销售战术手册”、“提案模板”、“买家角色卡片”、“战术卡”、“竞争性一页资料”、“胜负分析”、“我们为什么失去交易”、“损失原因”、“我该如何回应这个异议”、“潜在客户刚刚说”、“帮助我的销售团队”、“销售材料”或“我应该给我的销售代表准备什么”、“冷呼叫脚本”或“语音信箱脚本”时使用。适用于任何有助于销售团队成交交易的文件或资产。针对公开竞争对手

来源技能章节菜单:

  • Sales Enablement
  • Before Starting
  • Core Principles
  • Sales Uses What Sales Trusts
  • Situation-Specific, Not Generic
  • Scannable Over Comprehensive
  • Tie Back to Business Outcomes
  • Claims Reps Can Defend
  • Sales Deck / Pitch Deck
  • 10-12 Slide Framework
  • Deck Principles
  • Customization by Buyer Type
  • One-Pagers / Leave-Behinds
  • When to Use
  • Structure
  • Design Principles

coreyhaines31/schema

目录来源: Marketing Skills by Corey Haines
来源文档: https://github.com/coreyhaines31/marketingskills/blob/main/skills/schema/SKILL.md

功能简介: 添加和优化结构化标记和结构化数据以获得更好的SEO

适用时机: 当用户提及“schema markup”、“结构化数据”、“JSON-LD”、“丰富片段”、“schema.org”、“FAQ schema”、“产品 schema”、“评论 schema”、“面包屑导航 schema”、“Google 丰富结果”、“知识面板”、“搜索中的星级评分”或“添加结构化数据”时使用。当有人希望其页面在 Google 上显示增强结果时，请使用此标记。对于更广泛的 SEO 问题，请参阅 seo-audit。关于 AI 搜索优化，请参阅 ai-seo。

来源技能章节菜单:

  • Schema Markup
  • Initial Assessment
  • Core Principles
  • 1. Accuracy First
  • 2. Use JSON-LD
  • 3. Follow Google’s Guidelines
  • 4. Validate Everything
  • Common Schema Types
  • Check Google Feature Support First
  • Quick Reference
  • Organization (Company Page)
  • Article/BlogPosting
  • Product
  • FAQPage
  • BreadcrumbList
  • Multiple Schema Types

coreyhaines31/seo-audit

目录来源: Marketing Skills by Corey Haines
来源文档: https://github.com/coreyhaines31/marketingskills/blob/main/skills/seo-audit/SKILL.md

功能简介: 审计和诊断网站的技术和页面SEO问题

适用时机: 当用户提到“SEO审计”、“技术SEO”、“为什么我的排名不上去”、“SEO问题”、“页面SEO”、“元标签审查”、“SEO健康检查”、“我的流量下降了”、“排名丢失了”、“在Google上不显示”、“网站排名不上去”、“Google更新影响了我”、“页面速度”、“核心网站指标”、“爬虫错误”、“索引问题”、“卡在第2页”、“距离目标关键词太远”、“标题标签重写”、“点击率低”、“本地SEO”、“Google商家资料”或“地图套餐”时使用。即使用户只是说一些模糊的话，比如“我的SEO不好”或“需要SEO帮助”——也先进行审计。用于大规模构建页面以目标

来源技能章节菜单:

  • SEO Audit
  • Initial Assessment
  • Audit Framework
  • Schema Markup Detection Limitation
  • Priority Order
  • Technical SEO Audit
  • Crawlability
  • Indexation
  • Site Speed & Core Web Vitals
  • Mobile-Friendliness
  • Security & HTTPS
  • URL Structure
  • International SEO & Localization
  • Hreflang
  • Canonicalization for Multilingual Sites
  • International Sitemaps

coreyhaines31/signup

目录来源: Marketing Skills by Corey Haines
来源文档: https://github.com/coreyhaines31/marketingskills/blob/main/skills/signup/SKILL.md

功能简介: 优化注册、注册和试用激活流程，以提高转化率

适用时机: 当用户提及“注册转化率”、“注册阻力”、“注册表单优化”、“免费试用注册”、“减少注册放弃率”、“账户创建流程”、“用户不进行注册”、“注册放弃”、“试用转化率”、“无人完成注册”、“注册步骤过多”或“简化我们的注册流程”时使用。当用户拥有无法正常运行的注册或注册流程时，请使用此词。关于注册后的入职流程，请参阅“入职流程”。关于潜在客户获取表单（非账户创建），请参阅“潜在客户获取表单”。

来源技能章节菜单:

  • Signup Flow CRO
  • Initial Assessment
  • Core Principles
  • 1. Minimize Required Fields
  • 2. Show Value Before Asking for Commitment
  • 3. Reduce Perceived Effort
  • 4. Remove Uncertainty
  • Field-by-Field Optimization
  • Email Field
  • Password Field
  • Name Field
  • Social Auth Options
  • Phone Number
  • Company/Organization
  • Use Case / Role Questions
  • Single-Step vs. Multi-Step

coreyhaines31/site-architecture

目录来源: Marketing Skills by Corey Haines
来源文档: https://github.com/coreyhaines31/marketingskills/blob/main/skills/site-architecture/SKILL.md

功能简介: 计划并重组页面层级结构、导航和URL结构

适用时机: 当用户提到“网站地图”、“站点地图”、“视觉网站地图”、“网站结构”、“页面层级结构”、“信息架构”、“IA”、“导航设计”、“URL结构”、“面包屑导航”、“内部链接策略”、“网站规划”、“我需要哪些页面”、“我应该如何组织我的网站”、“网站导航”、“我应该使用哪个网站构建工具”、“迁移我的网站”或“在我的现有网站上添加博客”时使用。当有人计划网站应该包含哪些页面、它们如何连接以及应该在哪里构建时，请使用此术语。不适用于XML网站地图（那是技术SEO——请参阅seo-audit）。如需进行SEO审计，请参阅seo-audit。

来源技能章节菜单:

  • Site Architecture
  • Before Planning
  • 1. Business Context
  • 2. Current State
  • 3. Site Type
  • 4. Content Inventory
  • Site Types and Starting Points
  • Page Hierarchy Design
  • The 3-Click Rule
  • Flat vs Deep
  • Hierarchy Levels
  • ASCII Tree Format
  • Navigation Design
  • Navigation Types
  • Header Navigation Rules
  • Footer Organization

coreyhaines31/social

目录来源: Marketing Skills by Corey Haines
来源文档: https://github.com/coreyhaines31/marketingskills/blob/main/skills/social/SKILL.md

功能简介: 为LinkedIn、Twitter/X和Instagram创建和安排社交媒体内容

适用时机: 当用户提到“LinkedIn帖子”、“Twitter话题”、“社交媒体”、“内容日历”、“社交排期”、“互动”、“病毒式内容”、“我该发布什么”、“重新利用此内容”、“推文创意”、“LinkedIn旋转轮”、“社交媒体策略”、“增加我的粉丝”、“TikTok视频”、“Reels”、“短视频”、“视频剧本”、“视频引人入胜点”、“短视频”、“创建Reel”、“社交聆听”、“品牌提及”、“竞争对手监控”、“值得评论的热门帖子”、“找到人们询问的内容”、“旋转轮”、“逐张展示”、“或文档帖子”时使用。用于社交内容、重新利用、排期、视频剧本和

来源技能章节菜单:

  • Social Content
  • Before Creating Content
  • 1. Goals
  • 2. Audience
  • 3. Brand Voice
  • 4. Resources
  • Platform Quick Reference
  • Content Pillars Framework
  • Example for a SaaS Founder
  • Pillar Development Questions
  • Hook Formulas
  • Curiosity Hooks
  • Story Hooks
  • Value Hooks
  • Contrarian Hooks
  • No AI Tells

CosmoBlk/email-marketing-bible

目录来源: Marketing
来源文档: https://github.com/CosmoBlk/email-marketing-bible/blob/main/SKILL.md

功能简介: 作为AI技能的5.5万字电子邮件营销指南

适用时机: 用于当有人计划、撰写、设计、审计或发送电子邮件营销活动、新闻通讯、欢迎系列、购物车弃置、购买后或回头客转化流程时；构建列表或细分；通过MCP、API或连接器驱动Klaviyo、Mailchimp、Brevo、Kit或任何电子邮件营销平台（ESP）；请求为我的域名进行热启动、从Klaviyo、Mailchimp或Brevo迁移，或询问为何被归类为垃圾邮件（退回邮件、投诉、DMARC、打开率下降）；检查GDPR、CAN-SPAM、CASL、PECR或《垃圾邮件法》规则；需要不听起来像AI的电子邮件模板；选择电子邮件营销平台；或需要基准数据。也适用于冷邮件、短信、RCS和WhatsApp。在任何代理人阶段、排期或发送前加载它。

来源技能章节菜单:

  • Email Marketing Bible
  • 0. Operating rules and the send gate
  • 0b. Freshness
  • 1. Session start
  • 2. Task router
  • 3. Operating loop
  • 4. Pre-send checklist
  • 5. Anti-slop copy
  • 6. Design protocol
  • 7. Field notes (gotchas)
  • 8. Chapters and where detail lives

coupler-io/skills

目录来源: Marketing
来源文档: https://github.com/coupler-io/skills/blob/main/README.md

功能简介: 使用实时业务数据进行营销、销售和财务分析

适用时机: 当任务需要本目录条目中描述的能力时使用：使用实时业务数据进行营销、销售和财务分析

来源目录没有单独说明触发条件；此处的适用时机是根据公开功能简介归纳的。

来源技能章节菜单:

  • Coupler.io AI Agent Skills for Business Analytics
  • Contents
  • What can you do with Coupler.io skills?
  • Quick start
  • Skills library
  • Marketing & PPC
  • SEO & GEO
  • Sales
  • Finance
  • Ecommerce
  • Capabilities
  • Utilities
  • Example questions
  • How Coupler.io skills work
  • Installation
  • Coupler.io MCP tools

此目录条目指向一个技能集合。扫描来源仓库发现 106 个不重复的技能文件路径。

部分成员: platform-rules · skill-review · create-dataflow · generate-data-set-context · get-started · google-ads-custom-gaql · refine-prompt · report-generation
更多成员请查看来源仓库。

deanpeters/acquisition-channel-advisor

目录来源: Product Manager Skills by Dean Peters
来源文档: https://github.com/deanpeters/Product-Manager-Skills/blob/main/skills/acquisition-channel-advisor/SKILL.md

功能简介: 使用单位经济学评估渠道，并建议规模/测试/淘汰决策

适用时机: 在决定是否扩展、测试或关闭增长渠道时使用。

来源技能章节菜单:

  • Purpose
  • Input
  • Key Concepts
  • The Channel Evaluation Framework
  • Decision Matrix
  • Anti-Patterns (What This Is NOT)
  • When to Use This Framework
  • Facilitation Source of Truth
  • Application
  • Step 0: Gather Context
  • Step 1: Evaluate Unit Economics
  • Step 2: Assess Customer Quality
  • Step 3: Evaluate Scalability
  • Step 4: Deliver Recommendations
  • Step 5: Compare Across Channels (Optional)
  • Examples

deanpeters/ai-shaped-readiness-advisor

目录来源: Product Manager Skills by Dean Peters
来源文档: https://github.com/deanpeters/Product-Manager-Skills/blob/main/skills/ai-shaped-readiness-advisor/SKILL.md

功能简介: 评估自动化与重新设计机会在五个能力领域的比较

适用时机: 在评估AI成熟度和选择下一步要构建的团队能力时使用。

来源技能章节菜单:

  • Purpose
  • Input
  • Key Concepts
  • AI-First vs. AI-Shaped
  • The 5 Essential PM Competencies (2026)
  • Anti-Patterns (What This Is NOT)
  • When to Use This Skill
  • Facilitation Source of Truth
  • Application
  • Facilitation Protocol (Mandatory)
  • Session Start: Heads-Up + Entry Mode (Mandatory)
  • Step 0: Gather Context
  • Step 1: Context Design Maturity
  • Step 2: Agent Orchestration Maturity
  • Step 3: Outcome Acceleration Maturity
  • Step 4: Team-AI Facilitation Maturity

deanpeters/altitude-horizon-framework

目录来源: Product Manager Skills by Dean Peters
来源文档: https://github.com/deanpeters/Product-Manager-Skills/blob/main/skills/altitude-horizon-framework/SKILL.md

功能简介: 导航PM→董事的思维方式转变，涵盖范围、时间范围和失败模式

适用时机: 用于诊断范围、时间范围或领导层层级之间的差距。

来源技能章节菜单:

  • Purpose
  • Input
  • Key Concepts
  • The Two Axes
  • The Waiter vs. Restaurant Operator
  • Four Transition Zones
  • Named Failure Modes
  • The Cascading Context Map
  • Application
  • Using This Framework as a PM (Pre-Transition)
  • Using This Framework as a Newly Promoted Director
  • Running a Cascading Context Map
  • Examples
  • Good: Director Creates Clarity from a Vague Company Priority
  • Bad: Hero Syndrome in Action
  • Good: Shifting from Waiter to Operator

deanpeters/business-health-diagnostic

目录来源: Product Manager Skills by Dean Peters
来源文档: https://github.com/deanpeters/Product-Manager-Skills/blob/main/skills/business-health-diagnostic/SKILL.md

功能简介: 诊断SaaS健康状况，识别红旗信号，并优先考虑恢复行动

适用时机: 在准备业务审查或优先处理紧急修复时使用。

来源技能章节菜单:

  • Purpose
  • Input
  • Key Concepts
  • The Business Health Framework
  • Stage-Specific Benchmarks
  • Red Flag Categories
  • Anti-Patterns (What This Is NOT)
  • When to Use This Framework
  • Facilitation Source of Truth
  • Application
  • Step 0: Gather Context
  • Step 1: Growth & Retention Metrics
  • Step 2: Unit Economics Metrics
  • Step 3: Capital Efficiency Metrics
  • Step 4: Deliver Comprehensive Diagnostic
  • Health Scorecard

deanpeters/company-research

目录来源: Product Manager Skills by Dean Peters
来源文档: https://github.com/deanpeters/Product-Manager-Skills/blob/main/skills/company-research/SKILL.md

功能简介: 深入分析竞争对手或公司

适用时机: 在准备面试、竞争分析、合作伙伴关系或市场进入工作时使用。

来源技能章节菜单:

  • Purpose
  • Input
  • Key Concepts
  • The Executive Insights Framework
  • Why This Works
  • Anti-Patterns (What This Is NOT)
  • When to Use This
  • When NOT to Use This
  • Application
  • Step 1: Define Research Scope
  • Step 2: Gather Company Overview
  • Step 3: Extract Executive Quotes on Strategic Vision
  • Step 4: Document Product Insights
  • Step 5: Identify Transformation Strategies
  • Step 6: Understand Organizational Impact of Product Management
  • Step 7: Analyze Future Roadmap and Challenges

deanpeters/context-engineering-advisor

目录来源: Product Manager Skills by Dean Peters
来源文档: https://github.com/deanpeters/Product-Manager-Skills/blob/main/skills/context-engineering-advisor/SKILL.md

功能简介: 诊断上下文填充与工程设计，并指导记忆和检索设计

适用时机: 当AI工作流程感觉臃肿、脆弱或难以可靠地控制时使用。

来源技能章节菜单:

  • Purpose
  • Input
  • Key Concepts
  • The Paradigm Shift: Parametric → Contextual Intelligence
  • Context Stuffing vs. Context Engineering
  • The Anti-Pattern: Context Stuffing
  • Real Context Engineering: Core Principles
  • The 5 Diagnostic Questions (Detect Context Hoarding Disorder)
  • Memory Architecture: Two-Layer System
  • The Research → Plan → Reset → Implement Cycle
  • Anti-Patterns (What This Is NOT)
  • When to Use This Skill
  • Facilitation Source of Truth
  • Application
  • Step 0: Gather Context
  • Step 1: Diagnose Context Stuffing Symptoms

deanpeters/customer-journey-map

目录来源: Product Manager Skills by Dean Peters
来源文档: https://github.com/deanpeters/Product-Manager-Skills/blob/main/skills/customer-journey-map/SKILL.md

功能简介: 使用NNGroup框架绘制触点之间的客户体验地图

适用时机: 在诊断体验中断或对团队进行完整客户流程的对齐时使用。

来源技能章节菜单:

  • Purpose
  • Input
  • Key Concepts
  • The Customer Journey Mapping Framework
  • Why This Works
  • Anti-Patterns (What This Is NOT)
  • When to Use This
  • When NOT to Use This
  • Application
  • Step 1: Prepare Prerequisites
  • Step 2: Set Clear Objectives
  • Step 3: Choose a Buyer Persona
  • Step 4: Map Each Stage
  • Step 5: Visualize the Map
  • Step 6: Analyze and Prioritize
  • Step 7: Test and Refine

deanpeters/customer-journey-mapping-workshop

目录来源: Product Manager Skills by Dean Peters
来源文档: https://github.com/deanpeters/Product-Manager-Skills/blob/main/skills/customer-journey-mapping-workshop/SKILL.md

功能简介: 指导旅程地图绘制会议，并识别痛点

适用时机: 当你需要为角色和情景绘制阶段、行动、情绪、痛点和机会图表时使用。

来源技能章节菜单:

  • Purpose
  • Input
  • Key Concepts
  • What is a Customer Journey Map?
  • Five Key Components (NNGroup Framework)
  • Journey Map Structure
  • Why This Works
  • Anti-Patterns (What This Is NOT)
  • When to Use This
  • When NOT to Use This
  • Facilitation Source of Truth
  • Application
  • Step 0: Gather Context (Before Questions)
  • Question 1: Identify Actor (Persona)
  • Question 2: Define Scenario + Goal
  • Question 3: Identify Journey Phases

deanpeters/director-readiness-advisor

目录来源: Product Manager Skills by Dean Peters
来源文档: https://github.com/deanpeters/Product-Manager-Skills/blob/main/skills/director-readiness-advisor/SKILL.md

功能简介: 在四个关键情况下指导PM→经理的过渡

适用时机: 在领导范围正在变化并且你需要实际的指导时使用。

来源技能章节菜单:

  • Purpose
  • Input
  • Key Concepts
  • The Four Transition Situations
  • The Underlying Model
  • Facilitation Source of Truth
  • Application
  • Step 0: Session Start
  • Question 1: Where Are You?
  • Branch 1: Preparing to Make the Leap
  • Branch 2: Interviewing for Director Roles
  • Branch 3: Newly Landed
  • Branch 4: Recalibrating
  • Examples
  • Example: Newly Landed Director, Unclear Direction
  • Example: PM Preparing, Strategic Narrative Gap

deanpeters/discovery-interview-prep

目录来源: Product Manager Skills by Dean Peters
来源文档: https://github.com/deanpeters/Product-Manager-Skills/blob/main/skills/discovery-interview-prep/SKILL.md

功能简介: 根据研究目标，使用“Mom Test”风格计划客户访谈

适用时机: 在准备问题验证、客户流失研究或新产品创意面试时使用。

来源技能章节菜单:

  • Purpose
  • Input
  • Key Concepts
  • The Discovery Interview Prep Flow
  • Why This Works
  • Anti-Patterns (What This Is NOT)
  • When to Use This
  • When NOT to Use This
  • Facilitation Source of Truth
  • Application
  • Step 0: Gather Context (Before Questions)
  • Question 1: Research Goal
  • Question 2: Target Customer Segment
  • Question 3: Constraints
  • Question 4: Interview Methodology
  • Output: Generate Interview Plan

deanpeters/discovery-process

目录来源: Product Manager Skills by Dean Peters
来源文档: https://github.com/deanpeters/Product-Manager-Skills/blob/main/skills/discovery-process/SKILL.md

功能简介: 完整发现周期：框架问题 → 研究 → 合成 → 验证（3-4周）

适用时机: 当团队需要通过框架、采访、综合和实验进行有结构化的路径时使用。

来源技能章节菜单:

  • Purpose
  • Input
  • Key Concepts
  • What is the Discovery Process?
  • Why This Works
  • Anti-Patterns (What This Is NOT)
  • When to Use This
  • When NOT to Use This
  • Facilitation Source of Truth
  • Application
  • Phase 1: Frame the Problem (Day 1-2)
  • Activities
  • Outputs from Phase 1
  • Decision Point 1: Do we have enough context to start research?
  • Phase 2: Research Planning (Day 3)
  • Outputs from Phase 2

deanpeters/eol-message

目录来源: Product Manager Skills by Dean Peters
来源文档: https://github.com/deanpeters/Product-Manager-Skills/blob/main/skills/eol-message/SKILL.md

功能简介: 优雅地沟通产品或功能停用情况

适用时机: 用于停用产品、功能或计划时使用。

来源技能章节菜单:

  • EOL Message
  • Purpose
  • Input
  • Key Concepts
  • Size the Message to the Change
  • The Three Transition Paths
  • Lifecycle Gates (shared vocabulary)
  • The EOL Messaging Framework
  • Why This Works
  • The Sticky-Note Rule
  • Anti-Patterns (What This Is NOT)
  • When to Use This
  • When NOT to Use This
  • Application
  • Step 1: Establish size and path
  • Step 2: Gather context

deanpeters/epic-breakdown-advisor

目录来源: Product Manager Skills by Dean Peters
来源文档: https://github.com/deanpeters/Product-Manager-Skills/blob/main/skills/epic-breakdown-advisor/SKILL.md

功能简介: 使用理查德·劳伦斯的9种分割模式将史诗分成故事

适用时机: 当待处理项目数量太大，无法安全地估算、排序或交付时使用。

来源技能章节菜单:

  • Purpose
  • Input
  • Key Concepts
  • Core Principles: Vertical Slices Preserve Value
  • The Three-Step Process
  • The 9 Splitting Patterns (In Order)
  • Meta-Pattern (Applies Across All Patterns)
  • Why This Works
  • Facilitation Source of Truth
  • Application
  • Step 0: Provide Epic Context
  • Step 1: Pre-Split Validation (INVEST Check)
  • Step 2: Apply Splitting Patterns Sequentially
  • Pattern 1: Workflow Steps
  • Pattern 2: Operations (CRUD)
  • Pattern 3: Business Rule Variations

deanpeters/epic-hypothesis

目录来源: Product Manager Skills by Dean Peters
来源文档: https://github.com/deanpeters/Product-Manager-Skills/blob/main/skills/epic-hypothesis/SKILL.md

功能简介: 将倡议转化为可验证的假设，并使用可衡量的成功指标

适用时机: 在制定路线图、发现或交付计划之前定义主要举措时使用。

来源技能章节菜单:

  • Purpose
  • Input
  • Key Concepts
  • The Epic Hypothesis Framework
  • Why This Structure Works
  • Anti-Patterns (What This Is NOT)
  • When to Use This
  • When NOT to Use This
  • Application
  • Step 1: Gather Context
  • Step 2: Draft the If/Then Hypothesis
  • Step 3: Design Tiny Acts of Discovery Experiments
  • Step 4: Define Validation Measures
  • Step 5: Run Experiments and Evaluate
  • Step 6: Convert to User Stories (If Validated)
  • Examples

deanpeters/executive-onboarding-playbook

目录来源: Product Manager Skills by Dean Peters
来源文档: https://github.com/deanpeters/Product-Manager-Skills/blob/main/skills/executive-onboarding-playbook/SKILL.md

功能简介: VP/CPO入职过渡的30-60-90天诊断工作手册

适用时机: 在进入新的执行产品角色时使用，以避免过早变更。

来源技能章节菜单:

  • Purpose
  • Input
  • Key Concepts
  • The Consultant Mindset
  • Unwritten Strategy
  • The Body of Evidence
  • People Assessment: Two Categories
  • Phase 0: Before Day 1
  • Application
  • Phase 1: Diagnose (Month 1)
  • Phase 2: Validate (Month 2)
  • Phase 3: Act with Evidence (Month 3)
  • Examples
  • Good: Consultant Mindset Preventing a Costly Mistake
  • Bad: Acting Before Understanding
  • Good: Surfacing Unwritten Strategy

deanpeters/feature-investment-advisor

目录来源: Product Manager Skills by Dean Peters
来源文档: https://github.com/deanpeters/Product-Manager-Skills/blob/main/skills/feature-investment-advisor/SKILL.md

功能简介: 使用ROI和战略价值评分来评估功能

适用时机: 在决定一个功能是否值得投资时使用。

来源技能章节菜单:

  • Purpose
  • Input
  • Key Concepts
  • The Feature Investment Framework
  • Anti-Patterns (What This Is NOT)
  • When to Use This Framework
  • Facilitation Source of Truth
  • Application
  • Step 0: Gather Context
  • Step 1: Identify Revenue Connection
  • Step 2: Assess Cost Structure
  • Step 3: Evaluate Constraints and Timing
  • Step 4: Deliver Recommendations
  • Step 5: Allow Follow-Up Questions
  • Examples
  • Example 1: Direct Monetization (Time Tracking Add-On)

deanpeters/finance-based-pricing-advisor

目录来源: Product Manager Skills by Dean Peters
来源文档: https://github.com/deanpeters/Product-Manager-Skills/blob/main/skills/finance-based-pricing-advisor/SKILL.md

功能简介: 使用财务影响分析来评估定价变化

适用时机: 在决定价格调整是否应该发货时使用。

来源技能章节菜单:

  • Purpose
  • Input
  • Key Concepts
  • The Pricing Impact Framework
  • Pricing Change Types
  • Anti-Patterns (What This Is NOT)
  • When to Use This Framework
  • Facilitation Source of Truth
  • Application
  • Step 0: Gather Context
  • Step 1: Identify Pricing Change Type
  • Step 2: Assess Expected Impact
  • Step 3: Evaluate Current State
  • Step 4: Deliver Recommendations
  • Step 5: Sensitivity Analysis (Optional)
  • Examples

deanpeters/finance-metrics-quickref

目录来源: Product Manager Skills by Dean Peters
来源文档: https://github.com/deanpeters/Product-Manager-Skills/blob/main/skills/finance-metrics-quickref/SKILL.md

功能简介: 包含公式和基准的32+ SaaS财务指标参考指南

适用时机: 在分析过程中，当你需要快速的指标定义、公式或基准值时使用。

来源技能章节菜单:

  • Purpose
  • Input
  • Key Concepts
  • Metric Categories
  • When to Use This Skill
  • Application
  • All Metrics Reference Table
  • Quick Decision Frameworks
  • Red Flags by Category
  • When to Use Which Metric
  • Examples
  • Example 1: Feature Investment Sanity Check
  • Example 2: Channel Scale Decision
  • Common Pitfalls
  • References
  • Related Skills (Deep Dives)

deanpeters/jobs-to-be-done

目录来源: Product Manager Skills by Dean Peters
来源文档: https://github.com/deanpeters/Product-Manager-Skills/blob/main/skills/jobs-to-be-done/SKILL.md

功能简介: 使用 JTBD 框架了解客户目标

适用时机: 在澄清未满足的需求、重新定位产品或改进发现和信息传递时使用。

来源技能章节菜单:

  • Purpose
  • Input
  • Key Concepts
  • The Jobs-to-be-Done Framework
  • Why This Structure Works
  • Anti-Patterns (What This Is NOT)
  • When to Use This
  • When NOT to Use This
  • Application
  • Step 1: Define the Context
  • Step 2: Explore Customer Jobs
  • Step 3: Identify Pains
  • Step 4: Uncover Gains
  • Step 5: Prioritize and Validate
  • Examples
  • Common Pitfalls

deanpeters/lean-ux-canvas

目录来源: Product Manager Skills by Dean Peters
来源文档: https://github.com/deanpeters/Product-Manager-Skills/blob/main/skills/lean-ux-canvas/SKILL.md

功能简介: 使用Jeff Gothelf的Lean UX Canvas v2进行以假设为导向的规划

适用时机: 在界定商业问题、揭示假设以及定义下一步要学习的内容时使用。

来源技能章节菜单:

  • Purpose
  • Input
  • Key Concepts
  • What is the Lean UX Canvas?
  • Canvas Structure (8 Boxes)
  • Why This Works
  • Key Distinctions (Avoid Confusion)
  • Anti-Patterns (What This Is NOT)
  • When to Use This
  • Facilitation Source of Truth
  • Application
  • Step 0: Gather Context
  • Question 1: Business Problem (Box 1)
  • Question 2: Business Outcomes (Box 2)
  • Question 3: Users (Box 3)
  • Question 4: User Outcomes & Benefits (Box 4)

deanpeters/opportunity-solution-tree

目录来源: Product Manager Skills by Dean Peters
来源文档: https://github.com/deanpeters/Product-Manager-Skills/blob/main/skills/opportunity-solution-tree/SKILL.md

功能简介: 生成机会和解决方案，并推荐概念验证测试

适用时机: 在决定要构建什么之前，当利益相关者请求在构建之前需要对问题进行界定时使用。

来源技能章节菜单:

  • Purpose
  • Input
  • Key Concepts
  • What is an Opportunity Solution Tree (OST)?
  • Why This Works
  • Anti-Patterns (What This Is NOT)
  • When to Use This
  • When NOT to Use This
  • Facilitation Source of Truth
  • Application
  • Step 0: Gather Context (Before Questions)
  • Phase 1: Generate Opportunity Solution Tree
  • Question 1: Extract Desired Outcome
  • Question 2: Identify Opportunities (Problems to Solve)
  • Question 3: Generate Solutions for Selected Opportunity
  • Phase 2: Select Proof-of-Concept (POC)

deanpeters/pestel-analysis

目录来源: Product Manager Skills by Dean Peters
来源文档: https://github.com/deanpeters/Product-Manager-Skills/blob/main/skills/pestel-analysis/SKILL.md

功能简介: 分析政治、经济、社会、技术、环境和法律等维度下的外部因素

适用时机: 在外部市场变化可能对产品、路线图或战略产生实质性影响时使用。

来源技能章节菜单:

  • Purpose
  • Input
  • Key Concepts
  • The PESTEL Framework
  • Why This Works
  • Anti-Patterns (What This Is NOT)
  • When to Use This
  • When NOT to Use This
  • Application
  • Step 1: Define the Scope
  • Step 2: Analyze Political Factors
  • Step 3: Analyze Economic Factors
  • Step 4: Analyze Social Factors
  • Step 5: Analyze Technological Factors
  • Step 6: Analyze Environmental Factors
  • Step 7: Analyze Legal Factors

deanpeters/pol-probe

目录来源: Product Manager Skills by Dean Peters
来源文档: https://github.com/deanpeters/Product-Manager-Skills/blob/main/skills/pol-probe/SKILL.md

功能简介: 定义轻量验证实验来测试假设

适用时机: 在构建真正的产品之前，当你需要严酷的真相时使用。

来源技能章节菜单:

  • Purpose
  • Input
  • Key Concepts
  • What is a PoL Probe?
  • The 5 Essential Characteristics
  • PoL Probe vs. MVP
  • The 5 Prototype Flavors
  • When to Use a PoL Probe
  • Application
  • PoL Probe Template
  • Quality Checklist
  • Examples
  • Common Pitfalls
  • References
  • Related Skills
  • External Frameworks

deanpeters/pol-probe-advisor

目录来源: Product Manager Skills by Dean Peters
来源文档: https://github.com/deanpeters/Product-Manager-Skills/blob/main/skills/pol-probe-advisor/SKILL.md

功能简介: 推荐原型类型：可行性、任务导向、叙事、综合或氛围

适用时机: 当任务需要本目录条目中描述的能力时使用：推荐原型类型：可行性、任务导向、叙事、合成或氛围

来源目录没有单独说明触发条件；此处的适用时机是根据公开功能简介归纳的。

来源技能章节菜单:

  • Purpose
  • Input
  • Key Concepts
  • The Core Problem: Method-Hypothesis Mismatch
  • The 5 PoL Probe Flavors (Quick Reference)
  • Anti-Patterns (What This Is NOT)
  • When to Use This Skill
  • Facilitation Source of Truth
  • Application
  • Step 0: Gather Context
  • Step 1: Identify the Core Question
  • Step 2: Recommend PoL Probe Type
  • Step 3: Apply Component Skill
  • Step 4: Refine or Iterate (Optional)
  • Examples
  • Example 1: Choosing Task-Focused Test

deanpeters/positioning-statement

目录来源: Product Manager Skills by Dean Peters
来源文档: https://github.com/deanpeters/Product-Manager-Skills/blob/main/skills/positioning-statement/SKILL.md

功能简介: 使用Geoffrey Moore的框架来定义目标受众、解决的问题和差异化

适用时机: 用于阐明你为谁服务、解决什么问题、属于什么类别以及为什么与其他替代方案不同。

来源技能章节菜单:

  • Purpose
  • Input
  • Key Concepts
  • The Geoffrey Moore Framework
  • Why This Structure Works
  • Anti-Patterns (What This Is NOT)
  • When to Use This
  • When NOT to Use This
  • Application
  • Step 1: Gather Context
  • Step 2: Draft the Value Proposition
  • Step 3: Draft the Differentiation Statement
  • Step 4: Stress-Test the Positioning
  • Step 5: Socialize and Iterate
  • Examples
  • Common Pitfalls

deanpeters/positioning-workshop

目录来源: Product Manager Skills by Dean Peters
来源文档: https://github.com/deanpeters/Product-Manager-Skills/blob/main/skills/positioning-workshop/SKILL.md

功能简介: 使用自适应发现问题来定义引导定位定义

适用时机: 当你的产品信息感觉模糊、通用或不一致时使用。

来源技能章节菜单:

  • Purpose
  • Input
  • Key Concepts
  • The Positioning Workshop Flow
  • Why This Works
  • Anti-Patterns (What This Is NOT)
  • When to Use This
  • When NOT to Use This
  • Facilitation Source of Truth
  • Application
  • Step 0: Gather Context (Before Questions)
  • Question 1: Target Customer Segment
  • Question 2: Underserved Need (Jobs-to-be-Done)
  • Question 3: Product Category
  • Question 4: Key Benefit (Outcome, Not Features)
  • Question 5: Competitive Differentiation

deanpeters/prd-development

目录来源: Product Manager Skills by Dean Peters
来源文档: https://github.com/deanpeters/Product-Manager-Skills/blob/main/skills/prd-development/SKILL.md

功能简介: 结构化的PRD流程：问题 → 用户角色 → 解决方案 → 指标 → 故事（2-4天）

适用时机: 在将发现笔记转化为重大举措的工程准备好的文档时使用。

来源技能章节菜单:

  • Purpose
  • Input
  • Key Concepts
  • What is a PRD?
  • PRD Structure (Standard Template)
  • Why This Works
  • Anti-Patterns (What This Is NOT)
  • When to Use This
  • When NOT to Use This
  • Facilitation Source of Truth
  • Application
  • Phase 1: Executive Summary (30 minutes)
  • Activities
  • Phase 2: Problem Statement (60 minutes)
  • Outputs from Phase 2
  • Phase 3: Target Users & Personas (30 minutes)

deanpeters/press-release

目录来源: Product Manager Skills by Dean Peters
来源文档: https://github.com/deanpeters/Product-Manager-Skills/blob/main/skills/press-release/SKILL.md

功能简介: 使用亚马逊的倒推方法，通过未来的新闻稿来阐明产品愿景

适用时机: 在对新产品、功能或战略赌注进行利益相关者对齐时使用。

来源技能章节菜单:

  • Purpose
  • Input
  • Key Concepts
  • The Amazon Working Backwards Framework
  • Press Release Structure
  • Why This Works
  • Anti-Patterns (What This Is NOT)
  • When to Use This
  • When NOT to Use This
  • Application
  • Step 1: Gather Context
  • Step 2: Draft the Headline
  • Step 3: Write the Dateline and Introduction
  • Step 4: Explain the Problem
  • Step 5: Describe the Solution (Outcome-Focused)
  • Step 6: Add Supporting Details

deanpeters/prioritization-advisor

目录来源: Product Manager Skills by Dean Peters
来源文档: https://github.com/deanpeters/Product-Manager-Skills/blob/main/skills/prioritization-advisor/SKILL.md

功能简介: 为您的情况推荐合适的优先级排序框架（RICE、ICE、Kano等）。

适用时机: 在决定使用RICE、ICE、价值/努力或其他评分方法时使用。

来源技能章节菜单:

  • Purpose
  • Input
  • Key Concepts
  • The Prioritization Framework Landscape
  • Why This Works
  • Anti-Patterns (What This Is NOT)
  • When to Use This
  • When NOT to Use This
  • Facilitation Source of Truth
  • Application
  • Question 1: Product Stage
  • Question 2: Team Context
  • Question 3: Decision-Making Needs
  • Question 4: Data Availability
  • Output: Recommend Prioritization Framework
  • Examples

deanpeters/problem-framing-canvas

目录来源: Product Manager Skills by Dean Peters
来源文档: https://github.com/deanpeters/Product-Manager-Skills/blob/main/skills/problem-framing-canvas/SKILL.md

功能简介: 通过MITRE问题界定来领导：从内向外向重新界定

适用时机: 在跳到解决方案之前，当你需要更清晰的问题陈述时使用。

来源技能章节菜单:

  • Purpose
  • Input
  • Key Concepts
  • What is the MITRE Problem Framing Canvas?
  • Canvas Structure
  • Why This Works
  • Anti-Patterns (What This Is NOT)
  • When to Use This
  • When NOT to Use This
  • Facilitation Source of Truth
  • Application
  • Step 0: Gather Context (Before Questions)
  • Phase 1: Look Inward
  • Question 1: What is the problem? (Describe symptoms)
  • Question 2: Why haven’t we solved it?
  • Question 3: How are we part of the problem? (Assumptions & biases)

deanpeters/problem-statement

目录来源: Product Manager Skills by Dean Peters
来源文档: https://github.com/deanpeters/Product-Manager-Skills/blob/main/skills/problem-statement/SKILL.md

功能简介: 在跳到解决方案之前，用证据来陈述客户的问题

适用时机: 用于框架发现、优先级或PRD。

来源技能章节菜单:

  • Purpose
  • Input
  • Key Concepts
  • The Problem Framing Framework
  • Why This Structure Works
  • Anti-Patterns (What This Is NOT)
  • When to Use This
  • When NOT to Use This
  • Application
  • Step 1: Gather User Context
  • Step 2: Draft the Problem Framing Narrative
  • Step 3: Document Context & Constraints
  • Step 4: Craft the Final Problem Statement
  • Step 5: Validate and Socialize
  • Examples
  • Common Pitfalls

deanpeters/product-strategy-session

目录来源: Product Manager Skills by Dean Peters
来源文档: https://github.com/deanpeters/Product-Manager-Skills/blob/main/skills/product-strategy-session/SKILL.md

功能简介: 完整战略会议：定位 → 框架构建 → 探索 → 路线图（2-4周）

适用时机: 在团队在承诺执行之前需要验证方向时使用。

来源技能章节菜单:

  • Purpose
  • Input
  • Key Concepts
  • What is a Product Strategy Session?
  • Why This Works
  • Anti-Patterns (What This Is NOT)
  • When to Use This
  • When NOT to Use This
  • Facilitation Source of Truth
  • Application
  • Phase 1: Positioning & Market Context (Week 1, Days 1-2)
  • Activities
  • Decision Point 1: Do we have enough customer context?
  • Phase 2: Problem Framing & Validation (Week 1, Days 3-5)
  • Decision Point 2: Is the problem validated?
  • Phase 3: Solution Exploration (Week 2, Days 1-3)

deanpeters/proto-persona

目录来源: Product Manager Skills by Dean Peters
来源文档: https://github.com/deanpeters/Product-Manager-Skills/blob/main/skills/proto-persona/SKILL.md

功能简介: 在进行全面研究之前，先建立基于假设的角色画像

适用时机: 在进行更深入的验证之前，当你需要一个有效的客户资料时使用。

来源技能章节菜单:

  • Purpose
  • Input
  • Key Concepts
  • What is a Proto-Persona?
  • Proto vs. Validated Persona
  • Why Use Proto-Personas?
  • Anti-Patterns (What This Is NOT)
  • When to Use This
  • When NOT to Use This
  • Application
  • Step 1: Gather Available Context
  • Step 2: Define the Persona’s Identity
  • Step 3: Capture Their Voice
  • Step 4: Document Their Context
  • Step 5: Understand Their Influences
  • Step 6: Validate and Iterate

deanpeters/recommendation-canvas

目录来源: Product Manager Skills by Dean Peters
来源文档: https://github.com/deanpeters/Product-Manager-Skills/blob/main/skills/recommendation-canvas/SKILL.md

功能简介: 文档AI驱动的产品推荐

适用时机: 在决定一个AI解决方案是否值得投资或推荐时使用。

来源技能章节菜单:

  • Purpose
  • Input
  • Key Concepts
  • The Recommendation Canvas Framework
  • Why This Works
  • Anti-Patterns (What This Is NOT)
  • When to Use This
  • When NOT to Use This
  • Application
  • Step 1: Gather Context
  • Step 2: Define Outcomes
  • Step 3: Frame the Problem
  • Step 4: Define the Solution Hypothesis
  • Step 5: Define Positioning
  • Step 6: Document Assumptions & Unknowns
  • Step 7: Identify PESTEL Risks

deanpeters/roadmap-planning

目录来源: Product Manager Skills by Dean Peters
来源文档: https://github.com/deanpeters/Product-Manager-Skills/blob/main/skills/roadmap-planning/SKILL.md

功能简介: 战略路线图流程：输入 → 宏伟计划 → 优先级排序 → 顺序安排 → 沟通（1-2周）

适用时机: 在将策略转化为团队可以执行的发布计划时使用。

来源技能章节菜单:

  • Purpose
  • Input
  • Key Concepts
  • What is Strategic Roadmap Planning?
  • Types of Roadmaps
  • Why This Works
  • Anti-Patterns (What This Is NOT)
  • When to Use This
  • When NOT to Use This
  • Facilitation Source of Truth
  • Application
  • Phase 1: Gather Inputs (Day 1-2)
  • Activities
  • Outputs from Phase 1
  • Phase 2: Define Initiatives (Epics) (Day 3-4)
  • Outputs from Phase 2

deanpeters/saas-economics-efficiency-metrics

目录来源: Product Manager Skills by Dean Peters
来源文档: https://github.com/deanpeters/Product-Manager-Skills/blob/main/skills/saas-economics-efficiency-metrics/SKILL.md

功能简介: 计算单位经济性和资本效率，包括CAC、LTV、回报率和40法则

适用时机: 用于决定业务是否能够高效扩展或需要修正。

来源技能章节菜单:

  • Purpose
  • Input
  • Key Concepts
  • Unit Economics Family
  • Capital Efficiency Family
  • Efficiency Ratios Family
  • Anti-Patterns (What This Is NOT)
  • When to Use These Metrics
  • Application
  • Step 1: Calculate Unit Economics
  • Step 2: Calculate Capital Efficiency
  • Step 3: Calculate Efficiency Ratios
  • Step 4: Analyze by Segment and Channel
  • Examples
  • Example 1: Healthy Unit Economics
  • Example 2: Good LTV:CAC, Bad Payback (Cash Trap)

deanpeters/saas-revenue-growth-metrics

目录来源: Product Manager Skills by Dean Peters
来源文档: https://github.com/deanpeters/Product-Manager-Skills/blob/main/skills/saas-revenue-growth-metrics/SKILL.md

功能简介: 跟踪收入、保留率和增长指标，包括MRR/ARR、流失率、NRR和扩张

适用时机: 用于诊断动量、流失率、扩张或产品市场契合信号。

来源技能章节菜单:

  • Purpose
  • Input
  • Key Concepts
  • Revenue Metrics Family
  • Retention & Expansion Metrics Family
  • Analysis Frameworks
  • Anti-Patterns (What This Is NOT)
  • When to Use These Metrics
  • Application
  • Step 1: Calculate Revenue Metrics
  • Step 2: Calculate Retention & Expansion Metrics
  • Step 3: Analyze Trends with Frameworks
  • Step 4: Quality Checks & Benchmarks
  • Examples
  • Example 1: Healthy SaaS Metrics
  • Example 2: Warning Signs

deanpeters/skill-authoring-workflow

目录来源: Product Manager Skills by Dean Peters
来源文档: https://github.com/deanpeters/Product-Manager-Skills/blob/main/skills/skill-authoring-workflow/SKILL.md

功能简介: 作者技能的Meta工作流程：选择路径 → 验证 → 更新文档 → 打包

适用时机: 在创建或更新一个仓库技能时使用，而不破坏标准。

来源技能章节菜单:

  • Purpose
  • Input
  • Key Concepts
  • Dogfood First
  • Pick the Right Creation Path
  • Definition of Done (No Exceptions)
  • Facilitation Source of Truth
  • Application
  • Phase 1: Preflight (Avoid Duplicate Work)
  • Phase 2: Generate Draft
  • Phase 3: Tighten the Skill
  • Phase 4: Validate Hard
  • Phase 5: Integrate with Repo Docs
  • Phase 6: Optional Packaging
  • Examples
  • Example: Turn Workshop Notes into a Skill

deanpeters/storyboard

目录来源: Product Manager Skills by Dean Peters
来源文档: https://github.com/deanpeters/Product-Manager-Skills/blob/main/skills/storyboard/SKILL.md

功能简介: 使用6帧叙事故事板可视化用户旅程

适用时机: 当您需要快速的叙述来进行对齐、概念审查或演示时使用。

来源技能章节菜单:

  • Purpose
  • Input
  • Key Concepts
  • The 6-Frame Storyboard Structure
  • Why This Works
  • Anti-Patterns (What This Is NOT)
  • When to Use This
  • When NOT to Use This
  • Application
  • Step 1: Gather Context
  • Step 2: Answer the 7 Storyboard Questions
  • Step 3: Write the 6-Frame Narrative
  • Step 4: Visualize Each Frame
  • Step 5: Test the Storyboard
  • Examples

deanpeters/tam-sam-som-calculator

目录来源: Product Manager Skills by Dean Peters
来源文档: https://github.com/deanpeters/Product-Manager-Skills/blob/main/skills/tam-sam-som-calculator/SKILL.md

功能简介: 使用真实数据和引用分析项目市场规模

适用时机: 用于为产品创意、商业案例或执行审查进行市场规模评估时使用。

来源技能章节菜单:

  • Purpose
  • Input
  • Key Concepts
  • TAM/SAM/SOM Framework
  • Why This Works
  • Anti-Patterns (What This Is NOT)
  • When to Use This
  • When NOT to Use This
  • Facilitation Source of Truth
  • Application
  • Step 0: Gather Context (Before Questions)
  • Optional Helper Script (Deterministic Math)
  • Mode 3: Autonomous Research (when the user has no numbers)
  • Question 1: Problem Space
  • Question 2: Geographic Region
  • Question 3: Industry/Market Segments

deanpeters/user-story

目录来源: Product Manager Skills by Dean Peters
来源文档: https://github.com/deanpeters/Product-Manager-Skills/blob/main/skills/user-story/SKILL.md

功能简介: 使用Mike Cohn和Gherkin格式编写使用接受标准的用户故事

适用时机: 在将用户需求转化为具有明确结果和可测试条件的开发准备工作时使用。

来源技能章节菜单:

  • Purpose
  • Input
  • Key Concepts
  • The Mike Cohn + Gherkin Format
  • Why This Structure Works
  • Anti-Patterns (What This Is NOT)
  • When to Use This
  • When NOT to Use This
  • Application
  • Step 1: Gather Context
  • Optional Helper Script (Template Generator)
  • Step 2: Write the Use Case
  • Step 3: Write the Acceptance Criteria
  • Step 4: Add a Summary
  • Step 5: Validate and Refine
  • Examples

deanpeters/user-story-mapping

目录来源: Product Manager Skills by Dean Peters
来源文档: https://github.com/deanpeters/Product-Manager-Skills/blob/main/skills/user-story-mapping/SKILL.md

功能简介: 使用 Jeff Patton 的故事地图构建方法，按用户工作流程组织故事

适用时机: 在规划围绕用户旅程的工作流程、待办事项或MVP时使用。

来源技能章节菜单:

  • Purpose
  • Input
  • Key Concepts
  • The Jeff Patton Story Mapping Framework
  • Story Map Structure
  • Why This Works
  • Anti-Patterns (What This Is NOT)
  • When to Use This
  • When NOT to Use This
  • Application
  • Step 1: Define the Context
  • Step 2: Define the Narrative
  • Step 3: Identify Activities (Backbone)
  • Step 4: Break Activities into Steps
  • Step 5: Break Steps into Tasks
  • Step 6: Prioritize Vertically

deanpeters/user-story-mapping-workshop

目录来源: Product Manager Skills by Dean Peters
来源文档: https://github.com/deanpeters/Product-Manager-Skills/blob/main/skills/user-story-mapping-workshop/SKILL.md

功能简介: 通过使用骨架和发布切片来创建故事地图进行 walkthrough

适用时机: 当你需要为工作流程使用骨干活动、任务和发布切片时使用。

来源技能章节菜单:

  • Purpose
  • Input
  • Key Concepts
  • What is a User Story Map?
  • Key Principles
  • Why This Works
  • Anti-Patterns (What This Is NOT)
  • When to Use This
  • When NOT to Use This
  • Facilitation Source of Truth
  • Application
  • Step 0: Gather Context (Before Questions)
  • Question 1: Define Scope
  • Question 2: Identify Users/Personas
  • Question 3: Generate Backbone (Activities)
  • Question 4: Generate User Tasks (Under Each Activity)

deanpeters/user-story-splitting

目录来源: Product Manager Skills by Dean Peters
来源文档: https://github.com/deanpeters/Product-Manager-Skills/blob/main/skills/user-story-splitting/SKILL.md

功能简介: 使用8种经过验证的分裂模式分解大型故事

适用时机: 当待处理项目数量太大，无法进行估算、排序或独立发布时使用。

来源技能章节菜单:

  • Purpose
  • Input
  • Key Concepts
  • The Story Splitting Framework
  • Why Split Stories?
  • Anti-Patterns (What This Is NOT)
  • When to Use This
  • When NOT to Use This
  • Application
  • Step 1: Identify the Original Story
  • Step 2: Apply the Splitting Logic
  • Step 3: Write the Split Stories
  • Step 4: Validate the Splits
  • Examples
  • Common Pitfalls
  • Pitfall 1: Horizontal Slicing (Technical Layers)

deanpeters/vp-cpo-readiness-advisor

目录来源: Product Manager Skills by Dean Peters
来源文档: https://github.com/deanpeters/Product-Manager-Skills/blob/main/skills/vp-cpo-readiness-advisor/SKILL.md

功能简介: 指导导演→副总裁/首席财务官的过渡，包括首席执行官面试框架

适用时机: 在执行产品范围变化迅速时使用。

来源技能章节菜单:

  • Purpose
  • Input
  • Key Concepts
  • The Three Ps Framework
  • The Empowerment Myth
  • The VP → CPO Paradigm Shift
  • Time Horizon Expansion
  • Alliance Building at Executive Level
  • The Four Transition Situations
  • Facilitation Source of Truth
  • Application
  • Step 0: Session Start
  • Question 1: Where Are You?
  • Branch 1: Preparing to Make the Leap
  • Branch 2: Evaluating or Interviewing
  • Branch 3: Newly Landed

deanpeters/workshop-facilitation

目录来源: Product Manager Skills by Dean Peters
来源文档: https://github.com/deanpeters/Product-Manager-Skills/blob/main/skills/workshop-facilitation/SKILL.md

功能简介: 为任何研讨会添加带有编号建议的逐步引导

适用时机: 当需要一致的节奏、选项和进度跟踪时，使用交互式技能。

来源技能章节菜单:

  • Purpose
  • Input
  • Key Concepts
  • Application
  • Examples
  • Common Pitfalls
  • References

Digidai/product-manager-skills

目录来源: Productivity and Collaboration
来源文档: https://github.com/Digidai/product-manager-skills/blob/main/SKILL.md

功能简介: 高级PM代理，拥有30多个框架和SaaS指标

适用时机: 当任务需要此目录条目中描述的能力时使用：拥有30多个框架和SaaS指标的高级PM代理

来源目录没有单独说明触发条件；此处的适用时机是根据公开功能简介归纳的。

来源技能章节菜单:

  • Product Manager Skills
  • Maintenance Note
  • Identity
  • Interaction Protocol
  • Session Memory
  • Coaching Protocol
  • Execution Workflow
  • Routing Table
  • Discovery & Research
  • Strategy & Positioning
  • Artifacts & Delivery
  • Finance & Metrics
  • Career & Leadership
  • Growth & PLG
  • AI Product Craft
  • PM Sprint Workflow

explorium-ai/vibe-prospecting

目录来源: Marketing
来源文档: https://github.com/explorium-ai/vibeprospecting-plugin/blob/main/skills/vibe-prospecting/SKILL.md

功能简介: B2B 潜在客户挖掘丰富化和 GTM 数据工作流程

适用时机: 当任务需要本目录条目中描述的能力时使用：B2B 潜在客户挖掘丰富化和 GTM 数据工作流程

来源目录没有单独说明触发条件；此处的适用时机是根据公开功能简介归纳的。

来源技能章节菜单:

  • Vibe Prospecting
  • Platform
  • Detecting your runtime (mandatory, in order)
  • Hard Rules
  • Tool Mechanics
  • Autocomplete
  • Fetch
  • Events (`fetch-businesses-events` / `fetch-prospects-events`)
  • Match
  • Enrich
  • Filter Pattern
  • Limits
  • Troubleshooting
  • Support

firecrawl/firecrawl-build-onboarding

目录来源: Skills by Firecrawl Team
来源文档: https://github.com/firecrawl/skills/blob/main/README.md

功能简介: 在第一个集成中，在项目中设置Firecrawl凭据和SDK

适用时机: 将 Firecrawl 添加到新项目并正确设置 `.env` 文件。为代理设置身份验证，以便其能代表用户调用 Firecrawl。在 Node、Python 或 Go 中选择用于 Firecrawl 集成的首个 SDK。在多个内部项目中标准化 Firecrawl 的入职流程。快速将新工程师带入可运行的 Firecrawl 环境。

来源技能章节菜单:

  • Firecrawl Skills
  • Install
  • Catalog layout
  • Contributing: where does my PR go?
  • Skills
  • Core (`skills/core/`)
  • Build (`skills/build/`)
  • Workflows (`skills/workflows/`)
  • MCP Server
  • Plugins
  • Prerequisites
  • Which skills do I need?
  • Docs (Source of Truth)
  • License

firecrawl/firecrawl-build-scrape

目录来源: Skills by Firecrawl Team
来源文档: https://github.com/firecrawl/skills/blob/main/README.md

功能简介: 集成Firecrawl`/scrape`用于从产品代码中提取单个页面

适用时机: 从应用流程中的产品URL中提取Markdown 从已知页面中提取元数据和链接用于索引 为预览卡或审计捕获截图 对单个页面的结构化结构进行提取 对由JS渲染的URL转换为产品代码中的干净内容

来源技能章节菜单:

  • Firecrawl Skills
  • Install
  • Catalog layout
  • Contributing: where does my PR go?
  • Skills
  • Core (`skills/core/`)
  • Build (`skills/build/`)
  • Workflows (`skills/workflows/`)
  • MCP Server
  • Plugins
  • Prerequisites
  • Which skills do I need?
  • Docs (Source of Truth)
  • License

garrytan/office-hours

目录来源: Skills by Garry Tan (gstack)
来源文档: https://github.com/garrytan/gstack/blob/main/office-hours/SKILL.md

功能简介: YC办公时间：在编写代码之前重新构思您产品的六个强制性问题

适用时机: 在编写任何代码之前，通过六个强制需求问题来验证创业创意 将模糊的项目概念转化为明确后续步骤的范围定义设计文档 找到一款试图覆盖过多领域的产品中最小的付费版本 在YC申请或投资者演示前，对问题解决框架进行压力测试 将黑客马拉松创意结构化为包含评估过的替代方案和权衡的开发计划

来源技能章节菜单:

  • Shared preamble (load first)
  • Preamble (run first)
  • AskUserQuestion Format
  • Open-ended questions
  • Question Tuning (skip entirely if `QUESTION_TUNING: false`)
  • Repo Ownership — See Something, Say Something
  • Search Before Building
  • Telemetry (run last)
  • Third-Party Web Actions
  • YC Office Hours
  • Brain Context (preflight)
  • Phase 1: Context Gathering
  • Prior Learnings
  • Section index — Read each section when its situation applies
  • Phase 2A: Startup Mode — YC Product Diagnostic
  • Phase 2B: Builder Mode — Design Partner

gooseworks-ai/goose-skills

目录来源: Marketing
来源文档: https://github.com/gooseworks-ai/goose-skills/blob/main/README.md

功能简介: 125增长和GTM技能：广告、内容、潜在客户生成、搜索引擎优化

适用时机: 当任务需要本目录条目中描述的能力时使用：125增长和GTM技能：广告、内容、潜在客户生成、搜索引擎优化

来源目录没有单独说明触发条件；此处的适用时机是根据公开功能简介归纳的。

来源技能章节菜单:

  • AI Skills for Brand Growth
  • What’s in the catalog
  • Contents
  • Quick Start
  • AI Coding Agents (Claude Code, Cursor, Codex, etc)
  • Claude Cowork
  • Chat apps (claude.ai, ChatGPT)
  • Run it yourself
  • Brand Growth collection
  • Commands
  • Repo layout
  • Usage Examples
  • Building from Source
  • Entry skills and the plugin
  • Skill Metadata Contract
  • Security & Trust

此目录条目指向一个技能集合。扫描来源仓库发现 185 个不重复的技能文件路径。

部分成员: skill-template · learn-my-brand · make-product-photos · make-video-ads · goose-ads · goose-product-photos · goose-video-local · goose-video
更多成员请查看来源仓库。

heygen-com/hyperframes

目录来源: Marketing
来源文档: https://github.com/heygen-com/hyperframes/blob/main/skills/hyperframes/SKILL.md

功能简介: 将视频编写为HTML并渲染为MP4：启动电影、解释视频、字幕、图表和450多个预先构建的块，由HeyGen提供

适用时机: 当任务需要此目录条目中描述的能力时使用：将视频编写为HTML并渲染为MP4：启动电影、说明视频、字幕、图表以及450多个由HeyGen提供的预先构建块

来源目录没有单独说明触发条件；此处的适用时机是根据公开功能简介归纳的。

来源技能章节菜单:

  • HyperFrames
  • Contract
  • Keep it editable
  • Work loop
  • The HyperFrames desktop app
  • What to read

indranilbanerjee/digital-marketing-pro

目录来源: Marketing
来源文档: https://github.com/indranilbanerjee/digital-marketing-pro/blob/main/README.md

功能简介: 150种技能参与方法论——12部分战略流程，25名专家代理，欧盟AI法案第50条已准备就绪（C2PA签署），6个平台AEO/GEO，包括Google AI模式

适用时机: 当任务需要此目录条目中描述的能力时使用：150-技能参与方法论——12部分战略流程，25名专家代理，已准备好欧盟人工智能法第50条（C2PA签署），6个平台AEO/GEO，包括Google AI模式

来源目录没有单独说明触发条件；此处的适用时机是根据公开功能简介归纳的。

来源技能章节菜单:

  • Digital Marketing Pro
  • How it works
  • Try this first
  • Safety and approvals
  • What it will never do
  • What it costs
  • Get started in 5 minutes (non-developer path)
  • Quick start
  • 1. Install on Claude Code (canonical)
  • 2. Turn on auto-update (recommended)
  • 3. Set up your first brand
  • 4. Run a full engagement, or jump straight to a workflow
  • 5. Find your output
  • Who this is for
  • How does this compare?
  • Why Digital Marketing Pro

此目录条目指向一个技能集合。扫描来源仓库发现 164 个不重复的技能文件路径。

部分成员: ab-test-plan · ad-creative · add-integration · aeo-audit · aeo-geo · agency-dashboard · agent-readiness-audit · analytics-insights
更多成员请查看来源仓库。

infrasity-labs/dev-gtm-claude-skills

目录来源: Marketing
来源文档: https://github.com/infrasity-labs/dev-gtm-claude-skills/blob/main/README.md

功能简介: 面向开发者进入市场工作流程的GTM重点技能集，包括发布计划、定位和出站序列。

适用时机: 当任务需要本目录条目中描述的能力时使用：面向GTM的技能集合，适用于开发人员的市场进入工作流程，包括发布计划、定位和出站序列。

来源目录没有单独说明触发条件；此处的适用时机是根据公开功能简介归纳的。

来源技能章节菜单:

  • Claude Code Skills for SEO, GEO & Developer Marketing
  • What you can do in one prompt
  • What Are Claude Code Skills & Agent Plugins?
  • Skills vs Agents
  • Table of contents
  • Multi-Tool Support
  • Installation
  • Quick install (recommended)
  • Blog skills runtime (agents + scripts)
  • Claude Code (manual)
  • Claude Desktop / Claude.ai
  • DataForSEO MCP (for the live-search skills)
  • Clay connector (for prospect enrichment and cold-email)
  • Notion connector (for saving outputs to your workspace)
  • Apify connector (for web scraping — reviews, Reddit, Google Maps)
  • Klaviyo connector (for email template and campaign sync)

此目录条目指向一个技能集合。扫描来源仓库发现 260 个不重复的技能文件路径。

部分成员: seo-ahrefs · seo-image-gen · seo-bing · seo-dataforseo · seo-firecrawl · seo-profound · seo-seranking · seo-unlighthouse
更多成员请查看来源仓库。

karero/croftweaver

目录来源: Marketing
来源文档: https://github.com/karero/croftweaver/blob/main/README.md

功能简介: 构建小型企业网站，然后不断改进他们的SEO和GEO

适用时机: 当任务需要此目录条目中描述的能力时使用：构建小型企业网站，然后不断改进他们的SEO和GEO

来源目录没有单独说明触发条件；此处的适用时机是根据公开功能简介归纳的。

来源技能章节菜单:

  • Croftweaver
  • What it helps you build
  • Who maintains it
  • You don’t do this alone
  • The easiest way to start
  • What you need
  • What leaves your computer
  • What happens next
  • Manual install & technical reference
  • Quick start — build your first site
  • Releases & versioning
  • Using with Google Antigravity
  • Using with OpenAI Codex
  • Layout
  • Opt-in and on-demand setup skills
  • Use it locally

此目录条目指向一个技能集合。扫描来源仓库发现 39 个不重复的技能文件路径。

部分成员: ai-seo · astro-i18n-setup · business-listings-setup · copywriting · customer-research · double-knuth · facts-check · image
更多成员请查看来源仓库。

makenotion/spec-to-implementation

目录来源: Skills by Notion
来源文档: https://github.com/makenotion/notion-cookbook/blob/main/README.md

功能简介: 将产品/技术规格转化为带有接受标准和进度跟踪的具体Notion任务

适用时机: 将 Notion PRD 转换为包含每个工单接受标准的任务数据库 将数据库迁移规格要求分解为标明依赖关系的优先级任务 在迭代中途需求发生变化时，将规格变更传播至现有任务 随着实施推进，将每日进度笔记记录在 Notion 任务中 当需求发生冲突时，追踪哪些任务源自哪些规格部分

来源技能章节菜单:

  • Notion cookbook
  • What do you want to build?
  • Quickstarts
  • Using this cookbook with a coding agent
  • Run an API example
  • Deploy a Worker
  • API examples
  • Worker examples
  • Default template
  • Sync external data into Notion
  • Add tools to a Notion Agent
  • Handle webhooks
  • More resources
  • Community
  • License

nowork-studio/notfair-plugin

目录来源: Marketing
来源文档: https://github.com/nowork-studio/notfair-plugin/blob/main/README.md

功能简介: 带有实时数据的SEO、地理、Google广告和Meta广告技能

适用时机: 当任务需要本目录条目中描述的能力时使用：SEO、GEO、Google Ads和Meta Ads技能，结合实时数据

来源目录没有单独说明触发条件；此处的适用时机是根据公开功能简介归纳的。

来源技能章节菜单:

  • NotFair Plugin
  • What your agent can do
  • Quick start
  • Claude Code
  • Cursor
  • Kiro Powers
  • Gemini CLI
  • Codex, Hermes, and other agents
  • Guides and comparisons
  • Why skills instead of one giant marketing agent?
  • Skill catalog
  • SEO and GEO
  • Paid media
  • Google Ads
  • Meta Ads
  • Analytics

此目录条目指向一个技能集合。扫描来源仓库发现 48 个不重复的技能文件路径。

部分成员: backlink-audit · broken-link-checker · competitor-pages · content-planner · content-writer · ecommerce-seo · gemini · geo-optimizer
更多成员请查看来源仓库。

目录来源: Marketing
来源文档: https://github.com/open-salesblink/skill/blob/main/skills/cold-email-salesblink/SKILL.md

功能简介: 通过SalesBlink运行冷邮件序列和接触营销活动

适用时机: 当任务需要此目录条目中描述的能力时使用：通过SalesBlink运行冷邮件序列和接触营销活动

来源目录没有单独说明触发条件；此处的适用时机是根据公开功能简介归纳的。

来源技能章节菜单:

  • SalesBlink Public REST API v1.0.0
  • When to use this skill
  • Gotchas
  • Base URL
  • Authentication
  • Rate Limits
  • Public Signup
  • Pagination
  • Endpoint Categories
  • Error Handling

phuryn/ab-test-analysis

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-data-analytics/skills/ab-test-analysis/SKILL.md

功能简介: 分析A/B测试结果的统计显著性和建议

适用时机: 用于评估实验结果、检查测试是否达到了显著性、解释分组测试数据，或决定是否发送变体。

来源技能章节菜单:

  • A/B Test Analysis
  • Context
  • Instructions
  • Further Reading

phuryn/analyze-feature-requests

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-product-discovery/skills/analyze-feature-requests/SKILL.md

功能简介: 按主题、影响、工作量和风险优先考虑功能请求

适用时机: 在审查客户功能请求、分流待办事项或做出优先级决策时使用。

来源技能章节菜单:

  • Analyze Feature Requests
  • Context
  • Domain Context
  • Instructions
  • Further Reading

phuryn/ansoff-matrix

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-product-strategy/skills/ansoff-matrix/SKILL.md

功能简介: Ansoff矩阵分析在4种增长战略四象限中

适用时机: 在考虑增长选项、规划市场扩张或评估战略性增长路径时使用。

来源技能章节菜单:

  • Ansoff Matrix
  • Metadata
  • Instructions
  • Input Requirements
  • Ansoff Matrix Framework
  • 2x2 Matrix: Products vs. Markets
  • 1. Market Penetration (Current Product + Current Market)
  • 2. Market Development (Current Product + New Market)
  • 3. Product Development (New Product + Current Market)
  • 4. Diversification (New Product + New Market)
  • Output Process
  • Strategic Questions
  • Notes
  • Further Reading

phuryn/beachhead-segment

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-go-to-market/skills/beachhead-segment/SKILL.md

功能简介: 确定产品上市的第一个登陆市场细分市场

适用时机: 在选择第一个市场、针对初始客户细分市场或规划市场进入战略时使用。

来源技能章节菜单:

  • Beachhead Segment
  • Overview
  • When to Use
  • Key Evaluation Criteria
  • 1. Burning Pain Point
  • 2. Willingness to Pay
  • 3. Winnable Market Share
  • 4. Referral Potential
  • How It Works
  • Step 1: List Potential Segments
  • Step 2: Research Pain Points
  • Step 3: Assess Willingness to Pay
  • Step 4: Evaluate Winnability
  • Step 5: Identify Referral Pathways
  • Step 6: Select Beachhead
  • Input Format

phuryn/brainstorm-experiments-existing

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-product-discovery/skills/brainstorm-experiments-existing/SKILL.md

功能简介: 设计实验来测试现有产品的假设

适用时机: 在验证假设、廉价地测试功能想法或计划产品实验时使用。

来源技能章节菜单:

  • Design Experiments (Existing Product)
  • Context
  • Instructions
  • Further Reading

phuryn/brainstorm-experiments-new

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-product-discovery/skills/brainstorm-experiments-new/SKILL.md

功能简介: 为新产品验证设计精简原型

适用时机: 在验证新产品创意、创建原型或测试市场需求时使用。

来源技能章节菜单:

  • Design Lean Startup Experiments (New Product)
  • Context
  • Instructions
  • Further Reading

phuryn/brainstorm-ideas-existing

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-product-discovery/skills/brainstorm-ideas-existing/SKILL.md

功能简介: 从项目经理、设计师、工程师的角度进行产品创意头脑风暴

适用时机: 在生成新功能创意、为已识别的机会进行解决方案头脑风暴或与产品三人组进行创意构思时使用。

来源技能章节菜单:

  • Brainstorm Product Ideas (Existing Product)
  • Context
  • Domain Context
  • Instructions
  • Further Reading

phuryn/brainstorm-ideas-new

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-product-discovery/skills/brainstorm-ideas-new/SKILL.md

功能简介: 在早期发现阶段为新产品进行脑力激荡，提出功能性创意

适用时机: 用于开始对新产品的产品发现，探索创业想法的功能，或进行初步构思。

来源技能章节菜单:

  • Brainstorm Product Ideas (New Product)
  • Context
  • Domain Context
  • Instructions
  • Further Reading

phuryn/brainstorm-okrs

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-execution/skills/brainstorm-okrs/SKILL.md

功能简介: 与公司目标相符的脑力激荡团队OKRs

适用时机: 在设置季度OKR、将团队目标与公司战略对齐、起草目标或学习如何撰写有效的OKR时使用。

来源技能章节菜单:

  • Brainstorm Team OKRs
  • Purpose
  • Context
  • Domain Context
  • Instructions
  • Notes
  • Further Reading

phuryn/business-model

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-product-strategy/skills/business-model/SKILL.md

功能简介: 生成包含全部9个构建块的商业模式画布

适用时机: 在创建商业模式、记录企业如何创造价值或分析现有商业模式时使用。

来源技能章节菜单:

  • Business Model Canvas
  • Metadata
  • Instructions
  • Input Requirements
  • Business Model Canvas Template
  • Left Side: Creating Value
  • Center: The Value Proposition
  • Right Side: Delivering Value
  • Bottom: Financial Viability
  • Output Process
  • Domain Context
  • Notes
  • Further Reading

phuryn/cohort-analysis

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-data-analytics/skills/cohort-analysis/SKILL.md

功能简介: 受众保留曲线、功能采用情况和细分市场洞察

适用时机: 用于分析按分群用户留存率、研究特征的使用情况随时间的变化、调查用户流失模式或识别参与度趋势。

来源技能章节菜单:

  • Cohort Analysis & Retention Explorer
  • Purpose
  • How It Works
  • Step 1: Read and Validate Your Data
  • Step 2: Generate Quantitative Analysis
  • Step 3: Create Visualizations
  • Step 4: Identify Insights & Patterns
  • Step 5: Suggest Follow-Up Research
  • Usage Examples
  • Key Capabilities
  • Tips for Best Results
  • Output Format
  • Further Reading

phuryn/competitive-battlecard

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-go-to-market/skills/competitive-battlecard/SKILL.md

功能简介: 针对特定竞争对手创建销售准备的战斗卡片

适用时机: 在准备销售团队、创建竞争材料或回应“为什么不选X竞争对手？”时使用。

来源技能章节菜单:

  • Competitive Battlecard
  • Context
  • Instructions
  • Further Reading

phuryn/competitor-analysis

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-market-research/skills/competitor-analysis/SKILL.md

功能简介: 分析竞争对手的优势、劣势和差异化

适用时机: 在进行竞争研究、准备竞争简报或寻找差异化机会时使用。

来源技能章节菜单:

  • Competitor Analysis
  • Purpose
  • Instructions
  • Input
  • Analysis Steps (Think Step by Step)
  • Output Structure
  • Best Practices
  • Further Reading

phuryn/create-prd

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-execution/skills/create-prd/SKILL.md

功能简介: 创建一个包含8个部分模板的PRD，涵盖要发布的问题

适用时机: 在编写PRD、记录产品要求、准备功能规格或审查现有PRD时使用。

来源技能章节菜单:

  • Create a Product Requirements Document
  • Purpose
  • Lean by default
  • Instructions
  • Reviewing an existing PRD
  • Notes
  • Further Reading

phuryn/customer-journey-map

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-market-research/skills/customer-journey-map/SKILL.md

功能简介: 使用触点、情感和机会来绘制客户旅程图

适用时机: 在映射客户体验、识别摩擦点、改进入职流程或可视化用户旅程时使用。

来源技能章节菜单:

  • Customer Journey Map
  • Context
  • Instructions
  • Further Reading

phuryn/draft-nda

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-toolkit/skills/draft-nda/SKILL.md

功能简介: 起草涵盖信息类型、管辖权和条款的非竞争协议草案

适用时机: 在创建保密协议或为合作伙伴关系准备NDA时使用。

来源技能章节菜单:

  • NDA (Non-Disclosure Agreement) Drafting
  • Purpose
  • Important Disclaimer
  • Input Arguments
  • Process
  • Step 1: Clarify Requirements
  • Step 2: Structure the NDA
  • Step 3: Use Plain Language
  • Step 4: Highlight Clauses Needing Legal Review
  • Step 5: Provide Context
  • NDA Template Structure
  • Key Sections to Include
  • Preamble
  • Definitions
  • Obligations
  • Permitted Disclosures

phuryn/dummy-dataset

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-execution/skills/dummy-dataset/SKILL.md

功能简介: 在CSV、JSON或SQL中生成逼真的假数据集

适用时机: 在创建测试数据、构建模拟数据集或为开发和演示生成示例数据时使用。

来源技能章节菜单:

  • Dummy Dataset Generation
  • Step-by-Step Process
  • Template: Python Script Output
  • Example Dataset Specification
  • Output Deliverables
  • Output Formats

phuryn/grammar-check

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-toolkit/skills/grammar-check/SKILL.md

功能简介: 使用针对性的修复建议识别语法和语序错误

适用时机: 在校对内容、检查写作质量或审查草稿时使用。

来源技能章节菜单:

  • Grammar and Flow Checking
  • Purpose
  • Input Arguments
  • Process
  • Step 1: Understand Context
  • Step 2: Scan for Errors
  • Step 3: Categorize Errors
  • Step 4: Create Fix Suggestions
  • Step 5: Prioritize
  • Error Categories and Examples
  • Grammar Errors
  • Logical Errors
  • Flow Errors
  • Output Format
  • Important Guidelines
  • Checklist for Review

phuryn/growth-loops

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-go-to-market/skills/growth-loops/SKILL.md

功能简介: 识别5种牵引飞轮类型的增长循环

适用时机: 在设计增长机制、建立以产品为导向的吸引力或了解增长循环的工作原理时使用。

来源技能章节菜单:

  • Growth Loops
  • Overview
  • When to Use
  • The 5 Growth Loop Types
  • 1. Viral Loop
  • 2. Usage Loop
  • 3. Collaboration Loop
  • 4. User-Generated Loop
  • 5. Referral Loop
  • How It Works
  • Step 1: Define Product Value
  • Step 2: Evaluate Loop Fit
  • Step 3: Design Loop Mechanics
  • Step 4: Calculate Loop Coefficient
  • Step 5: Build the Loop
  • Input Format

phuryn/gtm-motions

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-go-to-market/skills/gtm-motions/SKILL.md

功能简介: 识别包括PLG和ABM在内的7种类型的最佳GTM行动

适用时机: 在选择营销渠道、在进出渠道策略之间进行选择或计划跨渠道活动时使用。

来源技能章节菜单:

  • GTM Motions
  • Overview
  • When to Use
  • The 7 GTM Motions
  • 1. Inbound Marketing
  • 2. Outbound Sales
  • 3. Paid Digital Advertising
  • 4. Community Marketing
  • 5. Partner Marketing
  • 6. Account-Based Marketing (ABM)
  • 7. Product-Led Growth (PLG)
  • How It Works
  • Step 1: Understand Your Product
  • Step 2: Evaluate Market Conditions
  • Step 3: Score Each Motion
  • Step 4: Design Motion Stack

phuryn/gtm-strategy

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-go-to-market/skills/gtm-strategy/SKILL.md

功能简介: 使用渠道、信息传递和发布时间线创建GTM策略

适用时机: 在计划产品发布、从头开始制定GTM计划或为新市场制定发布策略时使用。

来源技能章节菜单:

  • GTM Strategy
  • Overview
  • When to Use
  • How It Works
  • Step 1: Gather Research Data
  • Step 2: Define Marketing Channels
  • Step 3: Develop Messaging
  • Step 4: Define Success Metrics
  • Step 5: Create Launch Plan
  • Input Format
  • Output
  • Framework
  • Tips
  • Further Reading

phuryn/ideal-customer-profile

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-go-to-market/skills/ideal-customer-profile/SKILL.md

功能简介: 通过人口统计数据、行为和JTBD来识别ICP

适用时机: 在定义您的ICP、分析PMF调查数据或了解您的最佳客户是谁时使用。

来源技能章节菜单:

  • Ideal Customer Profile
  • Overview
  • When to Use
  • ICP Framework Components
  • Demographics
  • Behaviors
  • Jobs to Be Done (JTBD)
  • Needs and Pain Points
  • How It Works
  • Step 1: Gather Customer Data
  • Step 2: Segment by Value
  • Step 3: Profile Demographics
  • Step 4: Identify Behaviors
  • Step 5: Define JTBD
  • Step 6: Document Pain Points and Needs
  • Input Format

phuryn/identify-assumptions-existing

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-product-discovery/skills/identify-assumptions-existing/SKILL.md

功能简介: 识别价值、可使用性、可行性、可实现性中的风险假设

适用时机: 在进行功能想法的压力测试、进行风险评估或准备假设映射时使用。

来源技能章节菜单:

  • Identify Assumptions (Existing Product)
  • Context
  • Instructions
  • Further Reading

phuryn/identify-assumptions-new

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-product-discovery/skills/identify-assumptions-new/SKILL.md

功能简介: 在8个风险类别中识别新产品的风险假设

适用时机: 用于评估创业风险、评估新产品概念或为新企业绘制假设图。

来源技能章节菜单:

  • Identify Assumptions (New Product)
  • Context
  • Domain Context
  • Instructions
  • Further Reading

phuryn/interview-script

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-product-discovery/skills/interview-script/SKILL.md

功能简介: 使用JTBD探查方法创建结构化的客户访谈脚本

适用时机: 在准备用户访谈、创建访谈指南或计划发现性研究时使用。

来源技能章节菜单:

  • Customer Interview Script
  • Domain Context
  • Context
  • Instructions
  • Further Reading

phuryn/job-stories

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-execution/skills/job-stories/SKILL.md

功能简介: 以JTBD格式创建包含接受标准的职位故事

适用时机: 用于撰写工作故事、创建JTBD风格的待办事项，或表达用户情况和动机。

来源技能章节菜单:

  • Job Stories
  • Step-by-Step Process
  • Story Template
  • Example Job Story
  • Output Deliverables
  • Further Reading

phuryn/lean-canvas

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-product-strategy/skills/lean-canvas/SKILL.md

功能简介: 生成包含问题、解决方案、UVP和指标的Lean Canvas

适用时机: 在探索一个轻型初创企业画布、测试一个商业假设或建模一个新企业时使用。

来源技能章节菜单:

  • Lean Canvas
  • Metadata
  • Instructions
  • Input Requirements
  • Lean Canvas Template
  • Section 1: Product Definition
  • Section 2: Market & Traction
  • Section 3: Economics & Validation
  • Output Process
  • Domain Context
  • Notes
  • Further Reading

phuryn/market-segments

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-market-research/skills/market-segments/SKILL.md

功能简介: 识别3-5个具有JTBD和产品契合度的客户细分市场

适用时机: 在探索市场细分、识别目标受众、评估新市场或学习如何细分市场时使用。

来源技能章节菜单:

  • Market Segments
  • Purpose
  • Instructions
  • Input
  • Analysis Steps (Think Step by Step)
  • Output Structure
  • Best Practices
  • Further Reading

phuryn/market-sizing

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-market-research/skills/market-sizing/SKILL.md

功能简介: 使用从上到下和从下到上的方法估算TAM、SAM和SOM

适用时机: 用于评估市场机会、估算可触及市场、准备投资者演示或评估市场进入。

来源技能章节菜单:

  • Estimate Market Size (TAM, SAM, SOM)
  • Purpose
  • Instructions
  • Input
  • Analysis Steps (Think Step by Step)
  • Output Structure
  • Best Practices
  • Further Reading

phuryn/marketing-ideas

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-marketing-growth/skills/marketing-ideas/SKILL.md

功能简介: 生成5个富有创意且成本效益高的营销创意，并附上理由。

适用时机: 在进行营销活动创意构思、产品推广计划或寻找创意营销策略时使用。

来源技能章节菜单:

  • Marketing Ideas
  • When to Use
  • Prompt
  • Tips for Best Results
  • Further Reading

phuryn/metrics-dashboard

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-product-discovery/skills/metrics-dashboard/SKILL.md

功能简介: 定义带有来源和警报阈值的产品指标仪表盘

适用时机: 在创建指标仪表盘、定义关键绩效指标（KPI）、设置产品分析或制定数据监控计划时使用。

来源技能章节菜单:

  • Product Metrics Dashboard
  • Context
  • Domain Context
  • Instructions
  • Further Reading

phuryn/monetization-strategy

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-product-strategy/skills/monetization-strategy/SKILL.md

功能简介: 进行验证实验，进行3-5种盈利策略的头脑风暴

适用时机: 在探索收入模式、评估定价策略或决定如何将产品进行盈利化时使用。

来源技能章节菜单:

  • Monetization Strategy
  • Metadata
  • Instructions
  • Input Requirements
  • Monetization Framework
  • 1. Strategy Name & Description
  • 2. How It Works
  • 3. Audience Fit
  • 4. Unit Economics
  • 5. Risks & Challenges
  • 6. Competitive Position
  • 7. Validation Experiment
  • Example Monetization Strategies
  • 1. Freemium (Free Base + Paid Premium)
  • 2. Subscription (Recurring Monthly/Annual)
  • 3. Usage-Based (Pay Per Use)

phuryn/north-star-metric

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-marketing-growth/skills/north-star-metric/SKILL.md

功能简介: 定义北极星指标并输入指标星座

适用时机: 在选择北极星指标、设置指标框架、了解北极星框架或决定要衡量什么时使用。

来源技能章节菜单:

  • North Star Metric
  • Domain Context
  • When to Use
  • The Three Business Games
  • Prompt
  • Tips for Best Results
  • Further Reading

phuryn/opportunity-solution-tree

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-product-discovery/skills/opportunity-solution-tree/SKILL.md

功能简介: 基于Teresa Torres的方法构建机会解决方案树

适用时机: 在结构化发现工作、将机会与解决方案匹配或决定下一步要构建什么时使用。

来源技能章节菜单:

  • Opportunity Solution Tree (OST)
  • Domain Context
  • Instructions
  • Input Requirements
  • Process
  • Further Reading

phuryn/outcome-roadmap

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-execution/skills/outcome-roadmap/SKILL.md

功能简介: 将输出路线图转化为以成果为导向的战略计划

适用时机: 在切换到结果路线图时使用，使路线图更具战略性，或将功能列表重新写成结果时使用。

来源技能章节菜单:

  • Transform Roadmap to Outcome-Focused Format
  • Purpose
  • Context
  • Instructions
  • Notes
  • Further Reading

phuryn/pestle-analysis

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-product-strategy/skills/pestle-analysis/SKILL.md

功能简介: 在政治、经济、社会、技术、法律、环境等方面的PESTLE分析

适用时机: 在评估宏观环境、进行战略规划或评估影响您业务的外部因素时使用。

来源技能章节菜单:

  • PESTLE Analysis
  • Metadata
  • Instructions
  • Input Requirements
  • PESTLE Analysis Framework
  • 1. Political
  • 2. Economic
  • 3. Social
  • 4. Technological
  • 5. Legal
  • 6. Environmental
  • Output Process
  • Strategic Applications
  • Notes
  • Further Reading

phuryn/porters-five-forces

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-product-strategy/skills/porters-five-forces/SKILL.md

功能简介: Porter五力分析与战略洞察

适用时机: 在分析行业动态、评估竞争力量或评估市场吸引力时使用。

来源技能章节菜单:

  • Porter’s Five Forces
  • Metadata
  • Instructions
  • Input Requirements
  • Porter’s Five Forces Framework
  • 1. Competitive Rivalry (How intense is competition?)
  • 2. Supplier Power (How much power do suppliers have?)
  • 3. Buyer Power (How much power do customers have?)
  • 4. Threat of Substitutes (Are there alternative solutions?)
  • 5. Threat of New Entrants (Can new competitors easily enter?)
  • Output Process
  • Industry Attractiveness
  • Notes
  • Further Reading

phuryn/positioning-ideas

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-marketing-growth/skills/positioning-ideas/SKILL.md

功能简介: 为与竞争对手区分开来的定位想法进行头脑风暴

适用时机: 在开发产品定位、与竞争对手区分产品或制定品牌定位策略时使用。

来源技能章节菜单:

  • Positioning Ideas
  • When to Use
  • Prompt
  • Tips for Best Results
  • Further Reading

phuryn/pre-mortem

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-execution/skills/pre-mortem/SKILL.md

功能简介: 对 PRD 和发布计划进行死前风险分析

适用时机: 在准备发布、对产品计划进行压力测试或识别可能出现的问题时使用。

来源技能章节菜单:

  • Pre-Mortem: Risk Analysis for Product Launch
  • Purpose
  • Context
  • Instructions
  • Notes
  • Further Reading

phuryn/pricing-strategy

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-product-strategy/skills/pricing-strategy/SKILL.md

功能简介: 结合竞争分析和WTP估算设计定价策略

适用时机: 在设定价格、评估定价模型、准备定价变更或比较免费与付费方法时使用。

来源技能章节菜单:

  • Pricing Strategy
  • Context
  • Instructions
  • Further Reading

phuryn/prioritization-frameworks

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-execution/skills/prioritization-frameworks/SKILL.md

功能简介: 包含模板的9个优先级框架的参考指南

适用时机: 在选择优先级排序方法、比较RICE与ICE等框架时，或学习不同优先级排序方法的工作原理时使用。

来源技能章节菜单:

  • Prioritization Frameworks Reference
  • Core Principle
  • Opportunity Score (Dan Olsen, *The Lean Product Playbook*)
  • ICE Framework
  • RICE Framework
  • 9 Frameworks Overview
  • Templates
  • Further Reading

phuryn/prioritize-assumptions

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-product-discovery/skills/prioritize-assumptions/SKILL.md

功能简介: 使用影响×风险矩阵和实验来优先考虑假设

适用时机: 在对一系列假设进行分层分析、决定先进行哪些测试或应用假设优先级画布时使用。

来源技能章节菜单:

  • Prioritize Assumptions
  • Context
  • Domain Context
  • Instructions
  • Further Reading

phuryn/prioritize-features

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-product-discovery/skills/prioritize-features/SKILL.md

功能简介: 根据影响、工作量、风险和战略契合度优先处理待办事项。

适用时机: 在优先考虑功能待办事项、做出范围决策或对产品创意进行排名时使用。

来源技能章节菜单:

  • Prioritize Feature Backlog
  • Context
  • Domain Context
  • Instructions
  • Further Reading

phuryn/privacy-policy

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-toolkit/skills/privacy-policy/SKILL.md

功能简介: 考虑GDPR合规性因素起草隐私政策草案

适用时机: 在创建隐私政策、更新数据保护文件或准备合规时使用。

来源技能章节菜单:

  • Privacy Policy Generator
  • Purpose
  • Important Disclaimer
  • Input Arguments
  • Process
  • Step 1: Research (if URL provided)
  • Step 2: Clarify Data Collection
  • Step 3: Identify Applicable Laws
  • Step 4: Structure the Privacy Policy
  • Step 5: Use Plain Language
  • Step 6: Highlight Areas Needing Legal Review
  • Step 7: Provide Context
  • Privacy Policy Template Structure
  • Preamble
  • Key Sections
  • Content Guidelines

phuryn/product-name

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-marketing-growth/skills/product-name/SKILL.md

功能简介: 脑力激荡5个与品牌价值观相符的令人难忘的产品名称

适用时机: 在命名新产品、重新品牌或探索产品名称创意时使用。

来源技能章节菜单:

  • Product Name
  • When to Use
  • Prompt
  • Tips for Best Results

phuryn/product-strategy

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-product-strategy/skills/product-strategy/SKILL.md

功能简介: 使用9个部分的产品战略画布创建产品战略

适用时机: 在制定产品战略、制定战略计划或定义产品方向时使用。

来源技能章节菜单:

  • Product Strategy Canvas
  • Metadata
  • Instructions
  • Input Requirements
  • Product Strategy Canvas Template
  • 1. Vision
  • 2. Market Segments
  • 3. Relative Costs
  • 4. Value Proposition
  • 5. Trade-offs
  • 6. Key Metrics
  • 7. Growth
  • 8. Capabilities
  • 9. Can’t/Won’t
  • Output Process
  • Notes

phuryn/product-vision

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-product-strategy/skills/product-vision/SKILL.md

功能简介: 进行启发性、可实现的产品愿景声明头脑风暴

适用时机: 在定义或细化产品愿景、创建愿景声明或将团队围绕共同的方向进行对齐时使用。

来源技能章节菜单:

  • Product Vision
  • Metadata
  • Domain Context
  • Instructions
  • Input Requirements
  • Output
  • Process
  • Notes
  • Further Reading

phuryn/release-notes

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-execution/skills/release-notes/SKILL.md

功能简介: 从工单或变更日志生成用户面向的发布说明

适用时机: 在撰写发布说明、创建变更日志、宣布产品更新或总结已发布的内容时使用。

来源技能章节菜单:

  • Release Notes Generator
  • Context
  • Instructions

phuryn/retro

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-execution/skills/retro/SKILL.md

功能简介: 促进包含行动事项的结构化冲刺回顾会议

适用时机: 适用于进行回顾，反思冲刺，从团队反馈中创建行动事项，或学习如何进行有效的回顾。

来源技能章节菜单:

  • Sprint Retrospective Facilitator
  • Context
  • Instructions

phuryn/review-resume

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-toolkit/skills/review-resume/SKILL.md

功能简介: 对简历进行审查，并与10项最佳实践（包括XYZ+S公式）进行比较

适用时机: 在审查PM简历、准备求职申请或提高简历影响力时使用。

来源技能章节菜单:

  • Resume Review for Product Managers
  • Purpose
  • Input Arguments
  • Response Structure
  • 1. Introduction
  • 2. Detailed Feedback on 10 Best Practices
  • 3. Conclusion
  • 10 Best Practices for PM Resumes
  • Best Practice 1: Professional Summary
  • Best Practice 2: Avoid Personal Pronouns
  • Best Practice 3: Keep It Concise
  • Best Practice 4: XYZ+S Formula
  • Best Practice 5: Professional Email Address
  • Best Practice 6: Tailor to the Specific Job
  • Best Practice 7: Showcase Product and Business Skills
  • Best Practice 8: Include All Elements in the Right Order

phuryn/sentiment-analysis

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-market-research/skills/sentiment-analysis/SKILL.md

功能简介: 使用情感评分和JTBD洞察力分析用户反馈

适用时机: 在大规模分析用户反馈、对评论或调查进行情感分析或识别满意度模式时使用。

来源技能章节菜单:

  • Sentiment Analysis
  • Purpose
  • Instructions
  • Input
  • Analysis Steps (Think Step by Step)
  • Output Structure
  • Best Practices
  • Further Reading

phuryn/sprint-plan

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-execution/skills/sprint-plan/SKILL.md

功能简介: 使用容量、故事选择和风险映射计划冲刺

适用时机: 在准备冲刺计划、估算团队能力、选择故事或在冲刺范围与速度之间进行平衡时使用。

来源技能章节菜单:

  • Sprint Planning
  • Context
  • Instructions
  • Further Reading

phuryn/sql-queries

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-data-analytics/skills/sql-queries/SKILL.md

功能简介: 从主要方言中的自然语言生成SQL查询

适用时机: 在编写SQL、构建数据报告、探索数据库或将业务问题翻译成查询时使用。

来源技能章节菜单:

  • SQL Query Generator
  • Purpose
  • How It Works
  • Step 1: Understand Your Database Schema
  • Step 2: Process Your Request
  • Step 3: Generate Optimized Query
  • Step 4: Explain and Test
  • Usage Examples
  • Key Capabilities
  • Tips for Best Results
  • Output Format
  • Further Reading

phuryn/stakeholder-map

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-execution/skills/stakeholder-map/SKILL.md

功能简介: 使用权力/利益矩阵和沟通计划构建利益相关者地图

适用时机: 在管理利益相关者、准备发布、协调跨职能团队或计划利益相关者参与时使用。

来源技能章节菜单:

  • Stakeholder Mapping & Communication Plan
  • Context
  • Instructions
  • Further Reading

phuryn/startup-canvas

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-product-strategy/skills/startup-canvas/SKILL.md

功能简介: 生成结合产品战略和商业模式的创业画布

适用时机: 在推出新产品或评估初创公司概念时使用。

来源技能章节菜单:

  • Startup Canvas
  • Metadata
  • Domain Context
  • Startup Canvas vs Business Model Canvas vs Lean Canvas
  • Instructions
  • Input Requirements
  • Startup Canvas Template
  • Part 1: Product Strategy (9 Sections)
  • Part 2: Business Model
  • Output Process
  • Notes
  • Templates
  • Further Reading

phuryn/summarize-interview

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-product-discovery/skills/summarize-interview/SKILL.md

功能简介: 总结与JTBD的采访笔录和行动事项

适用时机: 用于处理面试录音或笔录、合成发现面试或创建面试摘要时使用。

来源技能章节菜单:

  • Summarize Customer Interview
  • Context
  • Instructions
  • Output Template
  • Further Reading

phuryn/summarize-meeting

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-execution/skills/summarize-meeting/SKILL.md

功能简介: 将会议纪要总结为结构化的笔记和行动计划

适用时机: 用于处理会议录音、创建会议笔记、撰写会议纪要或总结讨论内容时使用。

来源技能章节菜单:

  • Summarize Meeting
  • Purpose
  • Context
  • Instructions
  • Notes

phuryn/swot-analysis

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-product-strategy/skills/swot-analysis/SKILL.md

功能简介: SWOT分析，每个象限都有可行的建议

适用时机: 在进行战略评估、竞争分析或评估产品或业务定位时使用。

来源技能章节菜单:

  • SWOT Analysis
  • Metadata
  • Instructions
  • Input Requirements
  • SWOT Analysis Framework
  • 1. Strengths (Internal, Positive)
  • 2. Weaknesses (Internal, Negative)
  • 3. Opportunities (External, Positive)
  • 4. Threats (External, Negative)
  • Output Process
  • Strategic Applications
  • Notes

phuryn/test-scenarios

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-execution/skills/test-scenarios/SKILL.md

功能简介: 从用户故事中创建全面的测试场景

适用时机: 在编写QA测试案例、创建测试计划、定义接受测试或准备功能验证时使用。

来源技能章节菜单:

  • Test Scenarios
  • Step-by-Step Process
  • Scenario Template
  • Example Test Scenario
  • Output Deliverables

phuryn/user-personas

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-market-research/skills/user-personas/SKILL.md

功能简介: 使用JTBD、痛点和收益创建3个用户角色

适用时机: 在从调查数据中构建角色、从研究中创建用户资料或为产品决策进行用户细分时使用。

来源技能章节菜单:

  • User Personas
  • Purpose
  • Instructions
  • Input
  • Analysis Steps (Think Step by Step)
  • Output Structure
  • Best Practices
  • Further Reading

phuryn/user-segmentation

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-market-research/skills/user-segmentation/SKILL.md

功能简介: 根据行为、JTBD和反馈数据的需求对用户进行细分

适用时机: 在对用户群体进行细分、分析多样化的用户反馈或构建细分模型时使用。

来源技能章节菜单:

  • User Segmentation
  • Purpose
  • Instructions
  • Input
  • Analysis Steps (Think Step by Step)
  • Output Structure
  • Best Practices
  • Further Reading

phuryn/user-stories

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-execution/skills/user-stories/SKILL.md

功能简介: 使用3C结构创建符合INVEST标准的用户故事

适用时机: 在编写用户故事、将功能分解为待处理项目或定义接受标准时使用。

来源技能章节菜单:

  • User Stories
  • Step-by-Step Process
  • Story Template
  • Example User Story
  • Output Deliverables
  • Further Reading

phuryn/value-prop-statements

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-marketing-growth/skills/value-prop-statements/SKILL.md

功能简介: 为营销、销售和入职流程生成价值主张陈述

适用时机: 用于撰写营销文案、创建销售信息或撰写入职信息。

来源技能章节菜单:

  • Value Proposition Statements
  • When to Use
  • Prompt
  • Example Framework (Canva)
  • Tips for Best Results
  • Further Reading

phuryn/value-proposition

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-product-strategy/skills/value-proposition/SKILL.md

功能简介: 使用6部分JTBD模板设计价值主张

适用时机: 在创建价值主张、分析客户价值交付或阐明为什么客户应该选择您的产品时使用。

来源技能章节菜单:

  • Value Proposition
  • Metadata
  • Instructions
  • Input Requirements
  • Value Proposition Template
  • 6-Part Structure
  • Example: Canva
  • Output Process
  • Domain Context
  • Notes
  • Templates
  • Further Reading

phuryn/wwas

目录来源: Product Management Skills by Pawel Huryn
来源文档: https://github.com/phuryn/pm-skills/blob/main/pm-execution/skills/wwas/SKILL.md

功能简介: 以“为什么-什么-接受”格式创建待处理项目

适用时机: 用于编写结构化的待办事项，将功能分解为工作项目，或使用 WWA 格式。

来源技能章节菜单:

  • Why-What-Acceptance (WWA)
  • Step-by-Step Process
  • Item Template
  • Example WWA Item
  • Output Deliverables
  • Further Reading

realkimbarrett/full-funnel-campaign-orchestrator

目录来源: Advertising Skills by Kim Barrett
来源文档: https://github.com/realkimbarrett/advertising-skills/blob/main/skills/orchestrators/full-funnel-campaign-orchestrator/SKILL.md

功能简介: 协调所有技能，从头到尾构建完整的广告+漏斗式营销活动

适用时机: 在“建立活动”、“完整漏斗”、“广告+漏斗”上触发。

来源技能章节菜单:

  • Role
  • Flow
  • Output
  • Rules

realkimbarrett/offer-extraction

目录来源: Advertising Skills by Kim Barrett
来源文档: https://github.com/realkimbarrett/advertising-skills/blob/main/skills/foundations/offer-extraction/SKILL.md

功能简介: 将产品或服务转化为一个有说服力的、转化率高的优惠

适用时机: 在需要将产品或服务转化为具有吸引力且转化率高的优惠时使用。在“优惠”、“为什么有人会购买”、“提高转化率”、“价值主张”上触发。

来源技能章节菜单:

  • Role
  • Process
  • Output
  • Rules
  • Avoid

realkimbarrett/performance-diagnosis

目录来源: Advertising Skills by Kim Barrett
来源文档: https://github.com/realkimbarrett/advertising-skills/blob/main/skills/operator-os/performance-diagnosis/SKILL.md

功能简介: 诊断为什么活动表现不佳——转化率低，CPL高，广告质量差

适用时机: 在“低性能”、“高CPL”、“不良广告”上触发。

来源技能章节菜单:

  • Role
  • Process
  • Output
  • Rules
  • Avoid

ReScienceLab/opc-skills

目录来源: Productivity and Collaboration
来源文档: https://github.com/ReScienceLab/opc-skills/blob/main/README.md

功能简介: 适用于独立创业者的代理技能，包含SEO、地理位置和大型语言模型工具

适用时机: 当任务需要此目录条目中描述的能力时使用：适用于独立创业者的代理人技能，包含SEO、地理位置和大型语言模型工具

来源目录没有单独说明触发条件；此处的适用时机是根据公开功能简介归纳的。

来源技能章节菜单:

  • OPC Skills
  • What are Skills?
  • Included Skills
  • Quick Install
  • Claude Code Plugin Marketplace
  • Universal Installation (16+ AI Tools)
  • Skills with Dependencies
  • Supported AI Tools
  • Documentation & Resources
  • Using DeepWiki
  • Creating New Skills
  • Star History
  • Contributing
  • License

此目录条目指向一个技能集合。扫描来源仓库发现 12 个不重复的技能文件路径。

部分成员: seo-geo · add-new-opc-skill · archive · banner-creator · domain-hunter · logo-creator · nanobanana · producthunt
更多成员请查看来源仓库。

sanity-io/seo-aeo-best-practices

目录来源: Skills by Sanity Team
来源文档: https://github.com/sanity-io/agent-toolkit/blob/main/skills/seo-aeo-best-practices/SKILL.md

功能简介: 内容网站的SEO和回答引擎优化模式

适用时机: 在实施页面SEO、技术SEO、结构化标记、国际SEO、AI概览准备或为Google、ChatGPT、Perplexity和类似助手优化内容时使用此技能。

来源技能章节菜单:

  • SEO & AEO Best Practices
  • When to Apply
  • Core Concepts
  • SEO (Search Engine Optimization)
  • AEO (Answer Engine Optimization)
  • EEAT (Experience, Expertise, Authoritativeness, Trustworthiness)
  • References

sergebulaev/linkedin-skills

目录来源: Marketing
来源文档: https://github.com/sergebulaev/linkedin-skills/blob/main/SKILL.md

功能简介: LinkedIn营销技能：病毒式吸引力钩子、评论撰写、算法审计、人性化

适用时机: 适用于用户想撰写病毒式LinkedIn帖子、针对任何LinkedIn帖子URL草拟评论或回复、将草稿与2026年算法启发式原则进行审核、移除AI生成的提示语、从病毒式帖子中提取引人入胜的引子公式，或规划一周内容时使用。采用Publora API进行发布。用户提供帖子/评论URL，技能草拟内容，用户审批后发布。

来源技能章节菜单:

  • LinkedIn Marketing Skills
  • When to use this bundle
  • Founders edition
  • Core pattern
  • Prerequisites
  • 🟢 Tier 0 — Draft only (default, no setup)
  • 🔵 Tier 1 — Publora auto-post (recommended, ~2 min)
  • ⚫ Tier 2 — Build your own poster (advanced)
  • Optional: Apify (read-side LinkedIn fetching)
  • Telling the user what they are missing
  • Untrusted content
  • Voice rules (baked into every skill)
  • How URLs map to URNs
  • Known gotchas
  • Resources
  • Acknowledgments

verdikta/verdikta-bounties-onboarding

目录来源: Specialized Domains
来源文档: https://github.com/verdikta/verdikta-applications/blob/main/skills/verdikta-bounties-onboarding/SKILL.md

功能简介: 在Base上寻找并发布AI评定的托管赏金

适用时机: 当任务需要此目录条目中描述的能力时使用：在Base上搜索并发布AI评定的托管赏金

来源目录没有单独说明触发条件；此处的适用时机是根据公开功能简介归纳的。

来源技能章节菜单:

  • Verdikta authorized bounty execution
  • Authority and custody
  • Onboard an authorized operator
  • Install and configure commission mode
  • Review and create
  • Commission a verdikta-discover draft from a chat approval
  • Mutual wagers
  • Financial dry-run versus local preview
  • Find and assess work
  • Submission lifecycle
  • Withdraw to the owner
  • Compatibility boundaries
  • References

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English version of this category

产品与营销 | Agent Skills

https://songchen.science/blog/zh-CN/agent-skills/product/

作者

Song Chen

发布于

2026-11-02

更新于

2026-11-02

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